Loyalty Marketing

A Pittsburgh-based regional food, fuel and pharmacy retailer has successfully replatformed its loyalty program for real-time personalization and future-proofed operations.

Retailers seeking to boost loyalty membership should focus on a few key perks.

The Amazon Prime Big Deal Days fall sales extravaganza has concluded, and the results contain some valuable consumer intelligence for retailers.

Kohl’s holiday plans include expanded assortments, toys starting at $4.99, an online personalized gift list, extended returns and more.

Discounts still drive demand, but relying on one tactic risks leaving revenue and loyalty on the table.

A leading delivery service and a major airline are teaming up to offer expanded loyalty perks.

The economic climate has finally caught up with holiday enthusiasm as many — but not all — American households scale back their spending plans for 2025.

Amazon had added a new feature that allows its Prime members to easily add more items to their upcoming deliveries — with a single tap.