-
It’s all aboard at Gander Mountain
Seasonal excitement at seven of Gander Mountain’s 154 stores is being driven by a train-themed merchandising initiative called the Holiday Express.
In a first-of-its-kind effort, seven stores in Florida, Minnesota, Missouri, New York and Virginia feature the large seasonal display filled with activities and an area where kids can have a free photo taken with Santa.
-
Target turns stores into mobile game for the holidays—with help from Google
Minneapolis - Target Corp. continues to invest in new mobile and digital investments to drive traffic. The retailer announced it is partnering with Google on an interactive mobile game experience that has a big in-store component. The project is part of Google’s Art, Copy & Code program, which Google describes as partnerships that explore how creativity and technology can work hand in hand to build brands.
