Displays & Signs

Manchester, N.H. - Velcro Industries plans to open a retail pop-up store in the SoHo area of Manhattan. Styled as the "Holiday HackShop," the Velcro-branded pop-up store will be open Dec. 1 – 19.

LOS ANGELES - The wait is over:  Nasty Gal, the teen-fave online player with a cult following, has opened its first retail store, on Melrose Avenue in the heart of Hollywood, California.   "We've been having a dialogue with our gal for eight years this month and to celebrate that, we're taking the conversation offline," said  Sophia Amoruso, CEO and founder of Nasty Gal, and author of the best-selling #GIRLBOSS book.   

CROSSMARK veteran Jim Norred was named president of the sales and marketing services company’s Marketing Solutions Group.

Norred most recently served as EVP of corporate development with responsibility for client services, business development, insights and corporate marketing. Prior to that, he served as the company’s CIO. He also has served as president of G2, an integrated marketing joint venture that ultimately was acquired by WPP in 2008.

LYNDHURST, N.J. - Citizen Watch Company of America opened its first-ever global flagship, in Times Square, New York City.    The 1,300-sq.-ft. foot store is designed to appeal to amateur and serious watch enthusiasts alike, with interactive and hands-on displays and exclusive offerings, Multiple 360- degree cases allow for shopping from either side of the case and provide easy movement throughout the store.  

As the NBA season gets fully under way, specialty retailer Lids is looking to capitalize on fan excitement by offering customizable and personalized NBA apparel and headwear for the first time ever.  

Shoppers will be able to customize the new Adidas NBA Swingman jersey with the name and number of any NBA player, or personalize the jersey with their own name and number in more than 70 Lids stores nationwide. Player-customization or personalization of NBA team logo Adidas and Mitchell & Ness headwear will also be an option in more than 800 U.S. Lids stores.  

Duluth, Minn. – Specialty fashion retailer Maurices has partnered with interactive video provider Zentrick to upgrade its "How to Wear It" and "What to Wear: Summer 2014" online video campaigns. By integrating interactive elements into six 'look'-inspired videos, Zentrick and Maurices logged 15.2% engagement and a 7.4% click-through rate (CTR).   

Winn-Dixie is partnering with the Hershey Co. to outfit stores with a “Candy Experience” section: a new concept that has replaced the traditional candy aisle in a Winn-Dixie in Baton Rouge, La.  

Tests show that the new candy section, best described as a “store within a store,” can lift confection category sales for retailers by strong double digits. The candy experience sits at the front of the store, a dramatically different location from an aisle where consumers must hunt around for the candy shelves.

Newport Beach, Calif. –- Formerly pure-play online specialty cosmetics retailer Urban Decay has reportedly entered the brick-and-mortar arena. According to the Los Angeles Times, Urban Decay opened its first physical store, at the Fashion Island mall in its headquarters town of Newport Beach, Calif., on Monday, Nov. 17.