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Displays & Signs

  • Guest Commentary: Making Your Holiday Rush List and Checking It Twice

    Luis Orbegoso, ADT Business   A recent survey by the National Retail Federation found that 20 to 40 % of small and mid-sized retailers’ annual sales occur within the last two months of the year. So what does this mean for small- and medium-sized business owners? It can mean hordes of customers coming through the door, inventory flying off the shelves, and the overwhelming need to be more prepared than any other time of year.   
  • Starbucks’ redesigned Seattle outpost

    Seattle -- Starbucks’ new outpost in the Fremont section of Seattle fits right in with the artsy neighborhood. The company moved from a smaller store in the area to a spacious two-level corner site, complete with a mezzanine.    
  • Mall Marketing Spotlight: GGP unveils reimagined Santa experience

    General Growth Properties has unveiled Adventure to Santa, a DreamWorks DreamPlace first-of-its-kind holiday experience that starts with Shrek, ends with Santa and seamlessly blends storytelling with cutting-edge technology.   
  • Best Buy opening earlier on Thanksgiving

    The dishes from Thanksgiving dinner will barely be dry when Best Buy stores open at 5 p.m. on Thursday, Nov. 28, to treat shoppers to an early wave of doorbuster deals.

  • Big Lots creates new national holiday

    Retailers employ all manner of promotional tactics to drive holiday sales and this year Big Lots has even created a new national occasion to serve as the basis of a promotion.

    The leading closeout retailer has declared Nov. 16-22 as the nation’s first “Decorate Your Home for the Holidays Week,” to provide inspiration and motivation to shoppers to begin decking the halls this holiday season.

  • ECRM: Retail circular advertising trends, October 2014

    ECRM compared retail circular advertising in October 2013 vs. October 2014 and noted trends occurring across top retail chains. CVS and Walgreens increased the number of circular pages seen in October 2014; up respectively by 18% and 11%. Walgreens added 13% more halloween candy promotions, where as CVS added 9% in October comparable. Walgreens used an attractive “Save on Treats” candy promotional page in each October circular, nicely consolidating candy promotions into concise seasonal sections.

  • EBay launches interactive art auction promo

    San Jose, Calif. –- EBay is launching a collaboration with artist and illustrator Mario Wagner to create an interactive art installation in New York City. Titled Art For All, the installation celebrates the recent launch of EBay’s new live auctions experience, which makes a selection of art and collectibles from auction houses around the world available on EBay.   
  • Interactive "Adventure to Santa" comes to GGP malls

    A one-of-a-kind interactive holiday adventure awaits families in several malls across the country. General Growth Properties (GGP) today unveiled Adventure to Santa, a DreamWorks DreamPlace holiday experience that starts with Shrek, ends with Santa and blends storytelling with cutting-edge technology.

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