Data & Analytics

New York - SmartFocus has acquired beacon technology specialist TagPoints and social media analytics provider Content Savvy as part of its strategy to develop the U.K.'s first omnichannel digital marketing system. Its platform now offers customer engagement and analytics capabilities across all media channels, so clients can gain deeper insight into consumer behavior.

As the initial burst of hype over the Apple Pay mobile payment platform (and the glitchy live feed of its announcement, U2’s surprise new digital album release and chic style of the “Scarf Guy)” fades, it’s time to take a more in-depth look at the merits of the platform. While Apple Pay will probably not obliterate the market for traditional wallets or competing digital wallet solutions, it does possess some unique competitive advantages that should make Apple Pay a major factor in the world of mobile commerce.

Longtime RadioShack adviser Holly F. Etlin has been tapped once more as interim CFO, replacing John Feray. Citing personal reasons, Feray resigned Sept. 12, just a day after the company posted its 10th straight quarterly loss.

Etlin, a managing director of AlixPartners, has already served as RadioShack's interim CFO, from July 2013 to Feb. 2014.

RadioShack warned in a regulatory filing it may seek bankruptcy protection, with a possible sale or third-party investment as other potential avenues to remedy its ongoing financial woes.

Pharmavite has named Etienne Patout as its new chief marketing officer and Brett Buatti as VP operations.
 

E-commerce as a segment of the total retail market is growing at 30% per year and will reach $2 trillion in sales in 2015, according to e-commerce platform Bigcommerce.

Based on research conducted across its more than 55,000 clients, and combined with third-party research from Sagence, Bigcommerce’s Democratization of E-commerce Report also predicts that the U.S. small and medium business ecommerce market will exceed $100 billion in total sales in 2015.

Macy’s and Bloomingdale’s will be among the first retailers to support the new Apple Pay mobile payment system, which will be available beginning this fall on new iPhone 6 and iPhone 6 Plus mobile devices, as well as on the newly unveiled Apple Watch. It’s just part of the company’s expanding omnichannel strategy.

La-Z-Boy has appointed Aaron Thomas Brown as VP, strategy and analytics, a newly created position. Brown will report to Kurt Darrow, La-Z-Boy's chairman, president and CEO, and will spearhead strategic planning across the enterprise.

New York -- Wal-Mart Stores has no plans to join Apple’s newly-announced mobile payments system, Apple Pay, which is due to launch in October.

Wal-Mart is supporting a retailer-owned mobile technology group, the Merchant Customer Exchange, which is launching its own mobile wallet application. The application, called CurrentC, is now in pilot and is expected to be rolled out nationwide in 2015, according to The Washington Post.  Best Buy is also among the retailers supporting CurrentC.
   

New York -- Saks on Friday confirmed that five associates at its Fifth Avenue flagship were arrested in connection with credit card fraud. The investigation involved six individuals using stolen credit card information and impacted 22 Saks customers.

San Francisco – EBay Inc. reportedly plans to begin running advertisements within its mobile app during fourth quarter 2014. According to Reuters, the Geico insurance company will be one of the first advertisers.