Skip to main content

Consumer Analytics

  • Avoiding abandonment on the path to purchase

    Abandoned carts get plenty of attention. Retailers run reports on lost revenue from abandons. Email campaigns start hitting customers as soon as an hour after they abandon. A day later, another email comes.

    Targeting cart abandoners is definitely effective. Statistics show that as much as 25% of lost revenue can be regained via abandoned cart emails. But what if you didn't lose that revenue in the first place?

    We'll never live in a zero abandonment world. But we can definitely limit the chances of abandonment.

  • Modell’s defends the perimeter

    Modell’s Sporting Goods is playing to win when it comes to network security.

    Operating more than 150 stores throughout the East Coast, New York-based Modell’s is protecting customer data and personal information residing within its infrastructure. Modell’s us using a software-based network security solution from Cyphort to actively monitor and detect suspicious activity.

  • Avoiding abandonment on the path to purchase

    Abandoned carts get plenty of attention. Retailers run reports on lost revenue from abandons. Email campaigns start hitting customers as soon as an hour after they abandon. A day later, another email comes.

    Targeting cart abandoners is definitely effective. Statistics show that as much as 25% of lost revenue can be regained via abandoned cart emails. But what if you didn't lose that revenue in the first place?

    We'll never live in a zero abandonment world. But we can definitely limit the chances of abandonment.

  • Gerrity’s customers move past lines

    Mobile technology is helping shoppers at Scranton, Pennsylvania-based Gerrity’s Super Market Inc. check out much more conveniently.

    Gerrity’s is beta testing a checkout app from mobile grocery solution provider Skip. The app, which Gerrity’s is the first retailer to test, lets customers scan items with their phone and place it in their cart or basket. For produce or other items that need to be weighed, shoppers place the goods on Skip scales that weight them and present a barcode for the price.

  • Report: Rite Aid deploys beacons in all its stores

    Rite Aid has rolled out proximity beacons in more than 4,500 stores across the U.S., which, according to tech news website ZDNet, is the largest rollout of beacon technology ever in a retail setting.

  • A surging J.C. Penney to re-enter category it left 30 years ago

    As more millennials enter the real estate market and a rising number of homeowners invest in updating their homes, J.C. Penney is re-entering the appliance business.

    The retailer announced that it will introduce a leading assortment of major appliances in 22 pilot stores beginning Feb. 1. Backed by customer research that reinforces the company’s decision to enter the appliance market, the pilot is one of several strategic initiatives aimed at improving its home department sales productivity, the company said.

  • Lackluster holiday sales prompt Tiffany to cut outlook, staff

    Tiffany & Co. says weak tourist spending and a strong dollar hurt its sales results for the two-month holiday period.

    The retailer said worldwide net sales declined 3% (due to declines in the Americas and Asia-Pacific offsetting growth in Japan and Europe) and same store sales declined 5%. There were no noteworthy differences in performance among jewelry categories, the company said. Reported in U.S. dollars, worldwide net sales of $961 million were 6% lower than the prior year.

  • Cash still king for many consumers

    Even in today’s expanding market of digital payment options, cash remains a leading payment form.

    That’s according to a survey of over 1,000 consumers by Cardtronics. It shows that in spite of people having access to and using a greater variety of payment methods, cash remains widely used and frequently selected for making all sorts of payments.

X
This ad will auto-close in 10 seconds