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Consumer Analytics

  • Not-so-big Q4 for Big 5 Sporting Goods

    Big 5 Sporting Goods had a lackluster fourth quarter despite saying that cold weather in its Western markets drove strong traffic during the holidays.

    For the fourth quarter ended Jan. 3, the company reported that net sales were $275 million, compared to net sales of $250.3 million for the 13-week fourth quarter of fiscal 2014. Same-store sales increased 0.1%. For the full year, net sales were $1.03 billion, compared to net sales of $977.9 million for the 52-week fiscal 2014 full year. Same store sales increased 1.3% for the fiscal 2015 full year.

  • Survey: Retailers falling short on in-store service

    There is a growing disconnect between shoppers’ growing in-store service expectations and retailers’ current service offerings and focus for the coming year.

  • Walgreens enables Visa Checkout on its sites, Walmart.com next

    Walgreens, along with a host of other retailers, on Tuesday opted into Visa's Visa Checkout to help facilitate an omnichannel shopping experience. Walmart.com also will be incorporating the option into its services within the year, Visa reported.

  • Dick’s obtains early insight into merchandise

    Dick’s Sporting Goods is applying advanced analytics to better understand what products it should sell, and at what cost.

    Dick’s is partnering with predictive analytics solutions provider First Insight, to help make faster and more accurate decisions in the areas of product design, merchandise buying and pricing decisions on thousands of goods and designs.

  • Dick’s Sporting Goods obtains early insight into merchandise

    Dick’s Sporting Goods is applying advanced analytics to better understand what products it should sell, and at what cost.

    Dick’s is partnering with predictive analytics solutions provider First Insight, to help make faster and more accurate decisions in the areas of product design, merchandise buying and pricing decisions on thousands of goods and designs.

  • Timberland climbs to new seamless experience heights

    Outdoor retailer Timberland will use mobile technology to deliver a personalized, omnichannel environment in its flagship in New York’s Herald Square.

  • Zumiez has seamless customer experience in store

    Catering to a tech-savvy millennial shopper base, specialty retailer Zumiez Inc. cannot afford to offer a Gen X-style customer experience.

    To meet customer expectations of being able to purchase goods anytime, anywhere, via any mix of channels they choose, Zumiez needed a flexible, customer-focused platform. In 2015, Zumiez ran a multi-store pilot of the Starmount Customer Engagement suite platform.

  • Report: Online-only strategy ultimately unsustainable for most retailers

    A new study links retailers' success to an omnichannel strategy that includes physical stores.

    According to the report, by L2 and titled "Death of Pureplay Retail," online-only retailers are at a disadvantage due to high costs for marketing and shipping, making their business model challenging and ultimately unsustainable in the long-term. The report was sponsored by Simon Property Group.

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