Business Intelligence (BI)

Adidas has enlisted marketing technology company Unruly for its latest #predatorinstinct campaign, and as part of the partnership is piloting Unruly’s new In-Feed format. The new format adapts to the look and feel of a Web page in real time across the Open Web.

New York -- Omnichannel retailer Century Martial Arts will share insights on how it leverages business intelligence to better monitor and engage with customers during a Chain Store Age webcast on Tuesday, September 23, at 2 p.m. EDT (11 a.m. PDT). Sponsored by Microsoft Dynamics, the presentation will take BI from buzz word to a “getting down to business” strategy and discuss how to elevate reporting to real intelligence – and actionable insight.

Dallas - Epsilon has signed a multi-year agreement with Bulldog Solutions to integrate its marketing technology with Bulldog Gameplan software. Gameplan is a SaaS-based marketing application that delivers optimized marketing plans through full-funnel demand modeling, collaborative calendaring, marketing-mix optimization, and dynamic reporting of marketing’s impact on business results.  

Imerjn, formerly known as Xumanii International Holdings Corp, is an early stage company that develops and sells mobile software and hardware solutions. It has integrated its cloud with Facebook and Twitter, which will allow users to share files directly from the Imerjn cloud.

Berwyn, Pa. - 4R Systems, Inc, a provider of inventory and supply chain services, and Impact Analytics & Services, a solutions and services provider to convenience store retailers, have launched a strategic partnership. The alliance was created to deliver more powerful supply chain analytics to convenience retailers, and beyond analytics, to increase profit from inventory across all items in all stores.

Clearwater, Fla. – AccuStore, a provider of site profiling technology and services, announced The Pantry, a chain of 1,500 plus convenience stores, has licensed AccuStore’s site profile management platform with plans to reduce operating costs and improve execution.
 

Sterling, Va. - Neustar Inc., a provider of real-time information services and analytics, has entered a partnership with comScore Inc. that will give marketers a unified marketing solution incorporating comScore’s validated Campaign Essentials (vCE) ad validation metrics in its offering. The partnership builds on Neustar PlatformOne’s capabilities and partner ecosystem and enhances its ability to provide marketers with the visibility needed to measure and optimize digital campaigns.

Los Angeles -- CBRE Group, Inc. announced that Spencer Levy has been appointed Americas head of research. Levy, a seven-year veteran of CBRE, had previously served as executive managing director in the company’s Capital Markets Group. His most recent duties included oversight of CBRE Capital Market’s Corporate Advisory, Auction and Latin America operations. He also directly serves a number of major clients.  

Costco said it plans to open nine new warehouse stores before the end of calendar year 2014, following a boost in net sales for August and the fourth quarter.

During the month of August, net sales were $8.8 billion, an increase of 10% from $8 billion during the similar period last year. Same-store sales in the United States increased 7%.

For the 16-week fourth quarter, the company reported net sales of $34.8 billion, an increase of 9% from $31.8 billion in the year-ago period. Same-store sales in the United States increased 6%.

New York -- Looking to better respond to increasingly online and mobile customers, 70% of retail executives said their organizations have adopted an omnichannel strategy to link the consumer's in-store experience with the company's website, mobile device application and social media platforms. This strategy, according to the 2014 Retail Outlook Survey of 100 retail executives by KPMG LLP, will help create a seamless shopping experience for the consumer.