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Artificial Intelligence

  • Kroger joins Energy Star elite

    Cincinnati - The Kroger Co. has been accepted as an “Elite Member” of Energy Star Certification Nation by the U.S. Environmental Protection Agency (EPA).  Kroger was the only grocery retailer granted Elite Member certification status, which was granted to organizations that earned Energy Star certification for at least 150 buildings in 2014.  

  • Shopping app Piccing launches with $3.6M

    Piccing, a “social-shopping” platform, has raised $3.62 million from undisclosed investors, the company announced.

    The company’s web and iOS app lets users upload or bookmark images — the latter, Pinterest-style — wherein they can add up to five hotspots tied to items found in each image, thereby helping to make those images “shoppable.”

    Users browsing or searching via the platform can click on any image’s hotspots — dubbed “piccs” — to buy the product or see similar items.

  • And the most compelling Christmas ad is...

    New York - The Brits are no slouches when it comes to holiday advertisements.

    The competition between British retail giants to come up with the most compelling TV ad grows more intense every holiday season.

    This year, the biggest initial buzz was created by Sainsbury, with its depiction of the famous Christmas truce on the battlefields of World War I.

  • Four In-Store Trends Marketers Can’t Ignore in 2015

    By Gary Lee, InReality   As 2014 comes to a close, one thing is clear—traditional retailing is under fire.    Consumers, not brands or retailers, now hold the reigns of power. And, to survive, marketers in brick-and-mortar must take a fresh approach to physical retailing, and carve out a unique value proposition for the in-store experience, one worthy of the consumer’s precious time.  

  • Rite Aid goes 3-D with digital strategy

    Shoppers at Rite Aid stores in New York and Los Angeles will soon get a dose of 3-D along with their prescriptions as the retailer rolls out the first of its high-tech customer kiosks at 200 retail locations.

  • Tech Guest Viewpoint - Can I Trust You to Talk to My Customers?

    By Jeff Seabloom, Alsbridge   At one time, IT service providers could demonstrate their retail industry expertise by showing a PowerPoint slide of customer logos. That’s no longer sufficient.   

  • VeriFone finds ally in fight against data breaches

    VeriFone and First Data are teaming up to help U.S. merchants reduce their exposure to data breaches and expedite merchant acceptance of EMV-enabled credit and debit cards.

    Large-scale theft of consumer payment data from merchants’ integrated point-of-sale (POS) systems is among the biggest challenges facing the payments industry.

  • TechBytes: Two Pros and Three Cons of TGI Friday’s ‘Mobile Mistletoe’ Promotion

    TGI Fridays has been getting a lot of attention for its holiday “Mobile Mistletoe” promotion, and not all of it has been for the right reasons. While Mobile Mistletoe is a great concept in omnichannel marketing and customer engagement, some flaws in the actual execution suggest TGI Fridays should have spent more time refining it before launch.  
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