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Haggen focused on omnichannel personalized marketing
West Coast regional grocer Haggen Food and Pharmacy has a new omnichannel partner to help drive growth.
The retailer has selected Unata to help implement customer loyalty and other initiatives to allow for more personalized marketing across Haggen’s channels including online, mobile and in-store.
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It’s all about image for mobile Flipkart shoppers
Bangalore, India – Image is important, and that extends to mobile commerce. Indian e-commerce platform Flipkart is recognizing the importance of image for its mobile shoppers by rolling out image search on its mobile app, using ViSenze technology for visual search and image recognition.
The newly introduced image search allows users to upload photos of fashion items and find similar products in terms of color, pattern or style inside the Flipkart merchandise database. This eliminates keyword searches, simplifying the search process.

