Machine Learning

Following a recent series of data breaches targeting both large and medium sized retailers, many retailers are investing in technology that will help encrypt credit card data at the point of sale. Although a meaningful way to reduce risk, endpoint encryption is not the silver bullet solution hoped for by many retailers.

Walmart Executive Vice President of Global Customer Insights and Analytics Cindy Davis has been confirmed as a featured speaker for IRI’s upcoming Summit.

New York - For the upscale, 33-store Barneys New York, customer experience is everything. Affluent shoppers buying high-priced merchandise have certain expectations beyond the availability of quality items, regardless of channel they choose.

“We want every customer to have an online experience personalized to their taste profile, preference and geography, just as we would do in our flagship stores,” Matthew Woolsey, executive VP of Barneys digital, told Chain Store Age.

Armonk, N.Y. - IBM is betting big on the cloud. The enterprise technology giant is releasing new hybrid cloud technology and services designed to extend clients' control, visibility, security and governance in a hybrid cloud environment similar to what they have in their private cloud and traditional IT systems.

In doing so, IBM aims to increase data portability across environments and make it easier for developers to work across cloud and non-cloud environments.  

Starkville, Miss. -- Camgian Microsystems announced today the closing of a new contract to deploy Egburt into the largest fred’s Super Dollar franchise group in the U.S. to provide company personnel with real-time actionable intelligence through the monitoring of equipment health and customer foot traffic.

Retailers at NRF’s Big Show are hearing a lot about “machine learning.” But what is it and how does it help retailers grow sales?

Machine learning, in which supercomputers learn from mining masses of data on the cloud without human intervention, unlocks insights into consumer demand.

Entering 2015 it is a good time for retailers to reflect on the changing state of digital advertising and how the most effective ads are increasingly shaped by smart optimization technologies.

One essential fact is driving this broad industry trend – consumers are becoming ever more reliant on their smartphones, tablets and wearable devices. This growing dependence on mobile devices has even ushered in a new term for “nomophobia,” which is the fear of having no mobile contact.

Entering 2015, it is a good time for retailers to reflect on the changing state of digital advertising and how the most effective ads are increasingly shaped by smart optimization technologies. One essential fact is driving this broad industry trend: consumers are becoming ever more reliant on their smartphones, tablets and wearable devices. This growing dependence on mobile devices has even ushered in a new term for “nomophobia,” which is the fear of having no mobile contact.

The nation’s newest mall in Sarasota, Fla., introduced shoppers to a new app with interesting navigation and personalization capabilities. Now the trick is driving downloads and usage.

New York - The Brits are no slouches when it comes to holiday advertisements.

The competition between British retail giants to come up with the most compelling TV ad grows more intense every holiday season.

This year, the biggest initial buzz was created by Sainsbury, with its depiction of the famous Christmas truce on the battlefields of World War I.