Social Media

Kohl’s is joining Walmart and other retailers in stepping up to help with flood relief efforts in Texas and Oklahoma.

Kohl’s has announced it will be donating $100,000 to the American Red Cross, which is delivering much-needed emergency supplies and services in the impacted areas. In addition to a financial contribution, Kohl’s encourages its associates to volunteer in support of cleanup efforts through its Associates in Action volunteer program.

New York -- Consumers are predominantly using social media as a tool to give positive feedback, according to eDigitalResearch. Of the 2,000 consumers surveyed who have used social media to contact a brand in the past year, 6% have used social media to send positive feedback about a company compared to 2% who said they have used this touch point to send a complaint.

Social media users would rather post positive feedback to retailers than post a complaint, according to a new survey.

Research from eDigitalResearch reveals that consumers are predominantly using social media as a tool to give positive feedback. Of the 2,000 consumers surveyed who have used social media to contact a brand in the past year, 6% have used social media to send positive feedback about a company compared to 2% who said they have used this touch point to send a complaint.

Miami -- Online menswear retailer Combatant Gentlemen has launched a video chat solution on their website that allows customers to shop alongside a personal stylist.  

Using a real-time communication tool from video-chat based startup LiveNinja, online Combatant Gentlemen shoppers can chat with a knowledgeable stylist for advice and style recommendations directly on Combatgent.com.

Toys“R”Us is launching an innovative social media campaign to raise money for one of the retailer’s most popular causes.

The retailer is hosting its fifth consecutive fundraising campaign to benefit Alex’s Lemonade Stand Foundation (ALSF), a nonprofit organization dedicated to finding a cure for childhood cancer.

Los Angeles - Forever 21 Inc.’s social strategy has always been to mix compelling and creative branding with the ability to directly purchase items. Working with Philadelphia-based visual social media marketing company Curalate, the fast-fashion retailer has taken that strategy to new heights by allowing customers to buy goods from its Instagram page.

“Curalate helped us turn what was a purely branding tool into a revenue driver,” said Mario Moreno, global social media manager marketing, Forever 21, Los Angeles.

Baseball fans and pet owners will have an opportunity to take their best friend with them to the ballpark later this summer when Petco holds its 11 annual “Dog Days of Summer” event and pregame “tail” gate party.

Petco hosts the event at Petco Park on Wednesday, July 1 for the 12:40 p.m. home game between the San Diego Padres and the Seattle Mariners. After hosting the event for 11 years, Petco has the logistics and unique operational considerations associated with bringing 500 dogs into a Major League Baseball stadium down pat.

Boston – The stereotype of the beleaguered customer service representative who can’t keep up may have some truth to it. A recent study from Glance Networks, a provider of visual engagement, found that 73% of customer service professionals have difficulty meeting their performance metric goals.