Social Media

GNC Holdings is partnering with the Bonnaroo Music and Arts Festival on a new omnichannel strategy.

Los Angeles  — Privately held real estate development company Caruso Affiliated, has named Chris Baccus to senior VP, digital marketing. Baccus will lead digital strategy for various Caruso brands across all digital platforms, including SEO/CRM, digital advertising, social media and the entire company’s Web and mobile assets, reporting to chief marketing and communications officer Judy Johnson.
 

New York -- Global beauty sales, already a nearly $400 billion market, is on the verge of explosive growth from emerging markets, but will see an industry in flux as consolidation and technology disrupt channels of distribution, according to Fung Business Intelligence Centre’s just-released Global Beauty Report.

Milwaukee – A lot of pure-play e-commerce retailers have interesting origin stories. According to (dubious) legend, eBay started as a way to buy and sell collectible Pez candy dispensers. Aftcra, an online marketplace for American handmade products, has a verifiable tale of its roots fitting its all-American product selection.

Canton, Mass. - In honor of the birth of the royal baby, Dunkin' Donuts is running a special Twitter sweepstakes for the chance to win a trip for two to London. From May 4-5, Dunkin' Donuts is asking its Twitter followers to share who in their life deserves to be treated like royalty.

Hibbett Sports’s expansion plan hit an important milestone in Texas this month.

The retailer announced the opening of its 1,000th store in Sealy, Texas, at 2290 Highway 36 South in Brazos Village.

Chicago – Customers at malls are actively posting via social media, but leaving out information that could help mall-based retailers. According to a new study from location-based social media monitoring firm Geofeedia, 91% of mall-based social posts lack relevant hashtags and/or keywords, and 8% of posts only contain photos or videos.

Amazon has climbed to the top of the social shopping ranks, thanks in part to the introduction of #AmazonCart and #AmazonBasket.