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IBM: Cyber Monday online sales up 8.7% at mid-day; mobile accounts for 21.3% of all sales
Cyber Monday online sales were up 8.7% as of 3 p.m. EST over the same period on Cyber Monday 2013, according to IBM Digital Analytics Benchmark, with mobile traffic accounting for 38.6% of all online traffic, up 28.8% over last year. Mobile sales accounted for 21.3% of all online sales on Cyber Monday, an increase of 29.3% year over year. Here are the key drivers behind the Cyber Monday trends, according to IBM: -
Tech Bytes: Three Tips to Make Every Day Cyber Monday
Cyber Monday, the day of the year that traditionally sees the highest volume of digital shopping transactions, falls this week. In honor of the occasion, I’d like to offer three tips on how to keep the spirit of Cyber Monday alive throughout the year. Obviously retailers cannot afford to offer Cyber Monday-level online bargain prices all year long, but there are several non-monetary steps they can take. Make It Personal