IBM

Armonk, N.Y. - IBM’s research team in Brazil has created a new way for marketers to engage shoppers who cannot visually identify objects. The team created an image recognition technology which uses “identifying markers” placed around a display to recognize products between each marker by simply taking a picture.

Montvale, N.J. – The Great Atlantic & Pacific Tea Company (A&P) is using the IBM FlashSystem V840 to compress live data and speed access to Big Data. The FlashSystem now integrates into a new Control Enclosure with IBM’s SAN Volume Controller (SVC) data virtualization system, a key component of IBM’s Software Defined Storage solution.

Retailers and suppliers who already operate in China or are looking to expand there may want to contact Kurt Salmon following several key hires by the consulting company.

The management consulting firm’s Retail and Consumer Products Group in China said it hired Hao Li and Ke Chen as partners.

Dedham, Mass. – Reflexis has selected SoftLayer, an IBM company, to provide the infrastructure for its platform-as-a-service (PaaS) that will support retailers’ mobile and Web applications. Using Reflexis' PaaS, customers can implement mobile and web applications, which help retailers provide a seamless online-to-store shopping experience and provide a higher quality of customer engagement.

By Bill Davis, Director, MB&G Consulting

For much of the last year, traditional brick-and-mortar retailers have been mired in a slump. Not only was last holiday season the toughest in several years, the consumer discretionary sector, which includes retail, was the only one of the 10 macro S&P sectors to be in the red for the first half of 2014. As a result, retail is widely perceived to be in a funk.

The revelation that IBM and Apple would be working together on a new range of mobile solutions is a huge development in its own right, but the landmark deal also promises to have a wide-ranging impact on the retail industry.

The revelation that IBM and Apple would be working together on a new range of mobile solutions is a huge development in its own right, but the landmark deal also promises to have a wide-ranging impact on the retail industry.

Recent announcements that Apple will partner with IBM to release more than 100 mobile iOS applications tailored to work with IBM’s data analytics and cloud services, and that Microsoft will focus on digital work innovation in its smartphone segment, serve as reminders that mobile devices are continuing to evolve. Increasingly, mobile devices are offering features that make it easier for retailers to position advanced computational and analytical power at the point of customer contact. Here are three ways upcoming changes in the capabilities of mobile devices will affect retail.