Seasonal

Chicago - Overall marketing and advertising budgets at leading U.S. retailers will rise by 1.% this year, compared to a decline of .98% in 2013, with 72% of retailers expecting to spend about the same amount on marketing and advertising compared to last year, according to the BDO Retail Compass Survey of CMOs, by BDO USA.

At a time when food pantries have a critical shortage of supplies and increased demand from those in need, Walmart is making a major pledge to help the hungry.

Despite increasing competition from Amazon Local and Google Shopping, Groupon announced Tuesday that its holiday weekend sales set a new record.

For the full Black Friday through Cyber Monday weekend, the e-commerce site’s North American sales climbed over 25 percent from last year, the company reported. This year's Black Friday and Cyber Monday were the two biggest days in Groupon's North American history, the firm said.

Walmart’s efforts to better integrate physical and digital appear to be gaining traction judging from key disclosures the company made regarding online activity.

Cyber Monday transaction volume set a new record at Walmart.com and throughout the five day period running from Thanksgiving Day through Cyber Monday the company said it experienced more than 1.5 billion page views. During the same period, mobile accounted for approximately 70 percent of traffic to Walmart.com.

Shoppers at Kmart who are looking for that must-have toy this holiday season will be also able to help raise money to end childhood cancer and other diseases.

Kmart has announced that beginning this Sunday through Dec. 13, the retailer will donate $1 to St. Jude Children’s Research Hospital for every purchase from its annual Fab 15 toy list, up to a maximum donation of $25,000.  

Just like many of the products sold in its stores, TJX Companies is offering a limited duration holiday helpline staffed by folks who presume to know the perfect gift for anonymous recipients.

T.J. Maxx and Marshalls this week said they are bringing back their “Holiday Gift Hotline” to combat the issue they identified in a survey of people buying uninventive gifts. The hotline is a free service only available for limited hours Dec. 4-7 and is designed to provide shoppers with a variety of gift ideas to help them give gifts people really want to receive.

Healthy e-commerce growth offset a sales slowdown at Ascena Retail Group’s physical stores and enabled the company to achieve its first quarter financial expectations.

Ascena, operator of stores under the Lane Bryant, Cacique, Maurices, Dressbarn, Catherines, Justice and Brothers brands, said same store sales declined 2% during its first quarter ended Oct. 25 as a 16% comp increase online wasn’t enough to offset a 4% decline at physical stores.

Cyber Monday online sales were up 8.7% as of 3 p.m. EST over the same period on Cyber Monday 2013, according to IBM Digital Analytics Benchmark, with mobile traffic accounting for 38.6%  of all online traffic, up 28.8% over last year.   Mobile sales accounted for 21.3% of all online sales on Cyber Monday, an increase of 29.3% year over year.    Here are the key drivers behind the Cyber Monday trends, according to IBM:   

New York - Count Walmart as not falling victim to the Black Friday weekend blues. The discounter is reporting a strong holiday  weekend -- including record online sales.  

By Kosha Gada