How spring became a season for omnichannel sales extravaganzasSpring has sprung, and with it are popping up an increasing number of major omnichannel blockbusters. Retailers respond to the newest omnichannel holiday – the Super BowlThe Super Bowl is evolving into a mainstream consumer celebration. Chipotle gamifies Super Bowl marketing with social promotion Chipotle is leveraging two major social platforms as part of its effort to gamify its "Big Game" promotional activities. Caesars Superdome deploys self-ordering kiosks in time for Super Bowl Consumers attending Super Bowl LIX will have a streamlined option to select, order and pay for concessions. Walmart, Amazon offer 'Game Day' discount meals As the Super Bowl approaches, Walmart and Amazon are offering budget options to host sports fans in your home.
