How the beach boardwalk exemplifies three key retail trends Summer is here and it’s time for my annual beach boardwalk-themed column. Wayfair gets jump on Black Friday starting July 23Wayfair is once again hosting an omnichannel "Black Friday in July" sales promotion. QVC celebrates ‘Christmas in July’ with Lance Bass, Danielle Fishel QVC is appointing two celebrity “co-cheer officers” to help promote its annual summer holiday sales promotion. Nordstrom goes big with annual anniversary sale Nordstrom’s iconic summer sale will be bigger than ever this year in celebration of the company's 125 anniversary. Here’s when retailers offer the most deals (it’s not Cyber Week) The most shopping deals all take place during two key months – and they aren’t in November or December. A tale of two Amazon Prime Days It may not have been the best or worst of Prime Days, but the most recent edition of the annual Amazon sales extravaganza produced a wide range of metrics. Placer.ai: Prime Day boosts Walmart, Target, Best Buy, Kohl’s store traffic Amazon is not the only retailer that saw traffic rise during its recent Prime Day promotion. Numerator: July 4 spending could total nearly $22 billion Higher prices aren’t stopping consumers from celebrating America’s 250th birthday this year. Numerator: Amazon Prime Day order size, spend remain down from 2025 On the third day of Prime Day 2026, Amazon still lagged 2025 performance trends. Numerator: Amazon Prime Day continues trailing 2025 performance Key second-day results of Amazon Prime Day 2026 were still behind the same period in 2025. 1 2 3 4 5 Next Last