Marketing Tactics

M&M'S World Las Vegas is celebrating the recent opening of its new candy wall — the largest M&M'S candy wall in the world — with a 3-D representation of the wall designed on the sidewalk outside the store.

M&M'S World Las Vegas has partnered with the We Talk Chalk art group to create the three-dimensional chalk rendering.

The wall itself spans more than 62 ft. wide and includes 125 tubes of colorful M&M'S, offering 22 varieties and 11 flavors.

Reston, Va. -- For the holiday season-to-date, $31.5 billion has been spent online, marking a 9% increase versus the corresponding days last year, according to comScore. However, as noted in previous releases, Thanksgiving Day was six days later this year than last and causes more heavy spending days to fall in the year ago period, thereby diluting growth rates at this point.

Green Monday (Dec. 9) saw $1.4 billion in desktop online spending, up 10% versus year ago, representing the third heaviest online spending day of the holiday season-to-date.

Austin, Texas – Nine-in-10 (87%) holiday shoppers surveyed still have presents to buy. Recent surveys by RetailMeNot and The Omnibus Company found that nearly 200 million Americans have not completed their holiday shopping.

Nearly nine-in-10 (88%) winter holiday shoppers surveyed said they have had to buy gifts in the 11th hour. Parents seem to be the biggest procrastinators, as nearly all (95%) parents surveyed admitted to waiting until the last minute to buy holiday gifts.

Washington, D.C. – The National Retail Federation (NRF) is calling the short-term budget deal reached by Congress on Dec. 10 a step in the right direction for the economy and for retailers. In a prepared statement, Matthew Shay, president and CEO of the NRF, said legislators must move past partisan differences to resolve lingering fiscal issues.

North Bergen, N.J. – Vitamin Shoppe has announced that on Nov. 21, 2013 it filed suit against law firm Seeger Weiss LLP in New York federal court. Vitamin Shoppe argues that Seeger Weiss is infringing on the company's trademarks on a website designed to solicit plaintiffs for a class-action lawsuit over alleged misrepresentations related to its Bodytech protein supplements and is being harmed by unauthorized use of its trademarks.

Portland, Ore. – The online active lifestyle apparel retailer Respect Your Universe has signed a five year lease with General Growth Properties Inc. to open its initial flagship store in downtown Seattle at Westlake Center. The retailer has partnered with Los Angeles-based architect and retail strategist Richard Altuna to design the 2,082-sq.-ft. flagship store.

The National Retail Federation is calling the short-term budget deal reached by Congress this week a step in the right direction for the economy and for retailers.

In a prepared statement, Matthew Shay, president and CEO of the NRF, said legislators must move past partisan differences to resolve lingering fiscal issues.

Sport Chalet kicked off the holidays with strong Black Friday weekend and Cyber Monday sales figures and anticipates further growth for the duration of the shopping season.

Black Friday weekend comparable sales were up 17.1% compared to 2012, and Cyber Monday comparable sales increased by 34.8%.

Green Mountain Coffee Roasters has rolled out college-branded Keurig K-Cup Mini Plus brewers, giving students and alumni even more reason to cheer during their daily coffee break.

“Our new collegiate collection of Keurig single cup brewers is a fun, creative way to allow passionate Keurig consumers to showcase their school spirit while enjoying the great variety of Keurig Brewed beverage,” Dwight Brown, SVP marketing, GMCR said.

Ulta Beauty posted strong double-digit gains during its third quarter thanks in part to strength in sales of prestige cosmetics and skin care and strong online sales.

Sales for the quarter ended Oct. 27 rose 22.4% to $618.8 million. Same-store sales rose 6.8%, including the impact of e-commerce sales.

Net income increased 19.1% to $45.4 million compared with $38.2 million. Income per diluted share rose 18.6% to 70 cents per share, including 2 cents per diluted share related to a severance charge.