Social Media

El Segundo, Calif. -- Skincare brand Murad has opened its first stand-alone retail store, on West 3rd Street in Los Angeles.   

Shopko has launched an exclusive online optical line, Asher & Ivy, which the company says combines hipster attitude with a bit of “geek chic.”

“The Asher & Ivy exclusive eyewear collection is trend-forward, fresh and fun,” said Don Bye, vp of Shopko Optical Services.  “We are thrilled to introduce this new brand on our enhanced website.”  

Asher & Ivy Eyewear is available exclusively online, however, the eyeglasses can also be shipped to any local Shopko Eyecare Center.  

Meijer has prepared a lot of holiday deals for the Black Friday weekend and is now offering a sneak peek to allow its customers plan ahead of time.

New York --Facebook, You Tube, Instagram and WeChat are the most important social media platforms, according to a new report by business intelligence company L2 Inc. The company's second annual Social Platforms Report, which assesses the social investment and performance of 382 brands across eight verticals and 17 platforms, finds that Facebook is the most dominant platform.

Emeryville, Calif. –- Jamba Juice Co. has successfully optimized a campaign leveraging Fishbowl’s Promotions Manager solution, which enabled Jamba Juice to create optimized and reliable (one time use per code) promotions, distribute them both directly and through Groupon, then authenticate and track the performance in real time, capturing the underlying transaction data.  

Wayne, N.J. –- Babies ‘R Us is offering a "Baby's First Christmas" Twitter Party as part of a broader omnichannel holiday promotional program. Those who follow @BabiesRUs on Twitter can join on Tuesday, Nov. 11, during a chat led by @CoolMomPicks, using the hashtag #FirstHoliday.   

American Eagle Oufitters has turned an April Fool’s joke into a business opportunity by launching its first-ever clothing line for “dogs and their owners,” American Beagle Outfitters, for a limited-edition Holiday 2014 release.

Fast-fashion for plus-sized women: That’s what eloquii.com is on a mission to deliver. While a retail format that offers runway-inspired looks for shoppers sized 14 to 24 is a no-brainer, the concept is practically radical in fast-fashion retailing.

Anyone planning to attend the NRF Convention Jan. 11-14, 2015, should consider arriving one day early to attend another event that is chock-full of information and industry expertise: SuperSaturday. Each year, RetailROI independently offers SuperSaturday, a one-day event held the Saturday before the official Sunday kickoff to the NRF Convention.

This year, SuperSaturday falls on Jan. 10. Held at the PwC Auditorium in Manhattan from 8 a.m.

Seattle -- Eddie Bauer is opening a pop-up store in New York City on Thursday, Nov. 6. The pop-up will be open through Feb. 14, 2015 and transform into a permanent flagship store to reopen in spring 2015. The store is located in the Union Square area of Manhattan.