Retailer Campaigns

New York -- The world’s largest online retailer will soon be driving around and selling product out of a truck — a truck that looks like a giant Amazon package.

New York – Online jewelry retailer BaubleBar is making the leap to brick-and-mortar.

Launched in 2011 by two former investment bankers with Harvard MBAs, the retailer will open its first-ever, permanent brick-and-mortar location, a 1,200-sq.-ft. shop at Roosevelt Field Mall, in Garden City, New York. The mall is one of the nation’s largest shopping centers.

Bradenton, Fla. - Champs Sports is collaborating with Under Armour on an in-store concept.

Champs will debut The Armoury at its store in The Mall in Columbia in Columbia, Maryland.

Champs Sports is elevating its value proposition for shoppers by launching an Under Armour store-within-a-store.

The ARMOURY at Champs Sports will serve as a destination for legions of Under Armour brand enthusiasts, featuring all of Under Armour's best and most innovative footwear, apparel, and accessories.

Amazon.com has come up with another new and exciting way to keep its brand out in front of potential customers.

The e-commerce giant has put a so-called Treasure Truck on the streets of Seattle. Each day the “Treasure Truck cruises to different neighborhoods loaded to the gills with one amazing item you won’t want to miss,” the company says. Photos on social media show the truck has a sign that says, "What's on the truck today?"

Shoppers looking for creative projects to do with their kids this summer will love a new collection from actress Jennifer Garner at Jo-Ann Fabric and Craft Stores.

The leading fabric and craft specialty retailer has launched We Made It by Jennifer Garner, a new line of creative kits for active kids, available only at Jo-Ann stores and Joann.com.

Digital media company Catalina is launching a new solution that personalizes the deals found in weekly retail ad circulars. 

The program, called My Favorite Deals, is designed to increase ROI in a major area of marketing spend for U.S. retailers.

Los Angeles – Creative agency Saatchi & Saatchi is making three key executive changes. Julie Michael has been named president of Team One, Saatchi & Saatchi's fully integrated premium, luxury and aspirational brand agency, effective Aug. 1.

Edison, N.J. - Consumers are turning to user-generated social media images and videos to help them make purchasing decisions. According to a new study of more than 500 online shoppers from Dotcom Distribution, more than half of respondents (54%) have used social media to find photos or videos of a product they were thinking of buying within the past year.

Redwood City, Calif. – The Shopular mobile shopping app is rolling out two platform upgrades -- Shopular Products and Shopular Curated Content. Shopular, available for free download from iTunes and Google Play, geo-targets consumers with time- and location-sensitive deal alerts and savings from their preferred merchants from more than 40,000 retail locations across the U.S.