Retailer Campaigns

A prolonged drop in gas prices is boosting hopes among retailers that consumers will spend more this holiday season.

According to the latest Consumer Fuels Survey by the National Association of Convenience Stores (NACS), more than one in four (26%) consumers expect to increase their spending this month, a seven-point jump over the past month and the highest percentage this year. Last November, only 21% of consumers expected to increase their spending, according to the survey.

Nearly one-third of retailers surveyed by JLL say they plan to open on Thanksgiving Day in order to get a jump on Black Friday sales.

JLL’s 2015 Holiday Sentiment Report, which includes feedback from largely national or global retailers in JLL-managed shopping centers across the United States, also reveals more than half of those retailers expect an uptick in shopper traffic this year.

Taubman Centers is expanding its use of a mobile app that lets retail tenants connect with shoppers once they sign into a center’s WiFi network and offer them store-specific deals.

Nearly one-third of retailers surveyed by JLL say they plan to open on Thanksgiving Day in order to get a jump on Black Friday sales.

JLL’s 2015 Holiday Sentiment Report, which includes feedback from largely national or global retailers in JLL-managed shopping centers across the United States, also reveals more than half of those retailers expect an uptick in shopper traffic this year.

Single adults, a lucrative demographic that now comprises half the U.S. population, continues to be overlooked or misrepresented by U.S. marketers and retailers, according to a report by retail marketing agency TPN and market insights firm C+R Research.

The study, "Millions of Singles, Billions at Stake: The Rise of the New Independents," busts myths and stereotypes to help brands and retailers understand, engage and celebrate singles.

Any toy purchased at Meijer through Nov. 30 will help the Grand Rapids, Michigan-based retailer grant a child's wish this holiday season.

Meijer is once again donating a portion of customer purchases made in the toy department, up to $400,000, to children's gift-giving programs throughout the Midwest.

Dunbar Commercial, a Henderson, Nevada-based commercial real estate brokerage firm, has secured a 10-year lease on behalf of Victoria’s Secret. Dunbar Commercial principal Bill Dunbar made the announcement.

The 7,852-sq.-ft. Victoria’s Secret opened Oct. 23 at The District at Green Valley Ranch in Henderson. Dunbar Commercial represented both the tenant and landlord in the transaction.

Meijer is practically giving away roughly 1 million turkeys this thanksgiving to help generate store traffic and boost transaction size.

The Grand Rapids, Mich.-based operator of 223 stores said it planned to repeat a turkey promotion from last year that involved selling birds at half off as long as shoppers spend at least $20. The pricing discount applies to any size, brand or type of turkey. In the case of Meijer brand frozen turkeys, that means the price will be 52 cents a pound.