Packaging

Kroger has a history of successful private brand launches and it is putting that track record to the test with a new globally inspired  line called HemisFares.

A strong roster of rock icons is coming to Lucky Brand stores and wholesale customers thanks to a licensing deal with Epic Rights.

Lucky Brand will create a new line of tops and headwear that feature artists represented by Epic Rights including KISS, Journey, Def Leppard, Billy Idol, The Doobie Brothers, Jefferson Airplane and CBGB.  The apparel will be sold exclusively at Lucky Brand retail and wholesale locations nationwide and online beginning in spring 2016.

Even though Halloween falls on a Saturday this year, a National Retail Federation consumer survey projects spending will decline compared to last year.

Crocs Inc. has promoted one of its marketing directors to be the company's next chief marketing officer,

The company announced that Terence Reilly was promoted to SVP and CMO. In this new role, Reilly will lead the global marketing team in Niwot, Colo., providing strategic direction and support to the company's regional and country marketing teams across the globe.  He will continue to oversee all aspects of Crocs' marketing, including the company's brand, advertising, consumer and social media campaigns.

CBL is giving shoppers with kids a fun reason to visit its centers.

CBL & Associates Properties and Playtime have entered into a multi-year partnership with Fisher-Price, Inc., a leading infant and preschool toy manufacturers, and a subsidiary of Mattel, Inc., to design soft play areas at select CBL centers nationwide.

Petco is launching an omnichannel promotion to get pet parents ready for the spookiest holiday of the year.

Pet parents who plan to dress up their pets can participate in the Petco "Make a Scene" Photo Contest on Instagram. Beginning Oct. 1, pet parents are encouraged to take a photo of their costumed pet in a scene that matches the pet's costume and post it on Instagram with the hashtag #MakeASceneContest for a chance to win a $5,000 grand prize.

Chicago -- General Growth Properties has launched a Fall Fashion Guide, available online and accessible to its mall shoppers around the country.

Visual marketing platform provider Olapic, which turns consumer-generated photos and videos into brand assets for use in marketing, is teaming up with a major social network.

Olapic is now part of the Facebook Marketing Partner Program.