Digital Marketing

Online shopper engagement firm Jingit named former Walmart head merchant John Fleming to their board of advisors this week and offered a view of his career and accomplishments at Walmart that isn’t likely to jive with the recollection of suppliers.

“John pioneered countless initiatives throughout his stellar career at Walmart that took that brand to new heights in the market,” Jingit co-founder Joe Rogness said of Fleming.

WASHINGTON — Desire for more organic food, high-end products and mobile technologies were the driving trends of the fastest-growing retailers in the United States, according to the National Retail Federation's "Hot 100 Retailers" list. Published annually in the group's STORES August issue, the list consists of retail companies that reported the greatest increase in domestic sales between 2010 and 2011. All public and private companies with more than $300 million in sales were eligible for the list, which was compiled by Kantar Retail.

ARLINGTON, Va. — Whole Foods is spreading the word on the benefits of consuming organic foods and leading a healthy lifestyle, by teaming up with educational media brand, PBS Kids to launch the "Fantastic Organic" campaign.

Target is engaging Facebook to help determine how half of a $5 million back-to-school donation is allocated.

The retailer plans to donate $5 million to schools as part of its “Give With Target” initiative this fall. The two-part giving campaign provides $2.5 million in grants to in-need schools, as well as up to $2.5 million in Target GiftCards to local schools through votes on Target’s Facebook page.

San Mateo, Calif. -- A survey by The E-tailing Group and MyBuys found that consumers are more comfortable sharing data with retailers than they are with social networks, especially if it enhances the shopping experience.

RESEARCH TRIANGLE PARK, N.C. — Belk has engaged the services of ChannelAdvisor, a global e-commerce platform provider, for comparison shopping strategy and data feed management. Belk is utilizing ChannelAdvisor’s Comparison Shopping and Flex Feed solutions to skillfully create, optimize and distribute Belk’s product data feeds to multiple shopping engines such as Shopzilla, Shopping.com, Nextag and PriceGrabber as well as to a variety of other commerce partners.

BENTONVILLE, Ark. — Sam's Club announced that Dale Talde, celebrity chef and owner of Talde and the soon-to-be opened Pork Slope Restaurant, both in New York, joins the Sam's Club Simply Delicious Chef Brigade to help families serve up healthy, restaurant-quality meals in their own backyard.

New York -- A survey released Tuesday by Deloitte found that shoppers are prepped to spend on back-to-school items, and plan to use their mobile phones in the process.