Digital Marketing

Angela Myers was named SVP of retail consulting at Spire, a quantitative shopper intelligence firm.

MOORESVILLE, N.C. -- Lowe’s Companies and the collegiate multimedia, marketing and licensing/brand management firm IMG College announced a national marketing agreement that helps the home improvement retailer reach college sports fans where dialogue is a game changer: official social media platforms.
 

Schaumburg, Ill. -- Consumers focus on savings when they log in to their digital devices to shop for groceries, according to a new study from Nielsen. The top weekly U.S. activities related to grocery shopping on a connected device, ranging from a mobile phone to  tablet, included reading online grocery circulars (62%), looking for coupons online (55%) and browsing a manufacturer’s website for a grocery category (55%).
 

Hampstead, Md. -- JoS A. Bank Clothiers reported that its earnings in the second quarter rose 12.7% to $23.2 million, from $20.6 million a year earlier, easily beating analysts projections. The retailer said it plans to open about 45 to 50 stores each in fiscal 2012 and 2013.

Total sales in the quarter rose 12.9% to $260.3 million. Sales in the company's direct marketing segment, which consists of the Internet and catalog call centers, rose 39.3%.Same-store store sales increased 6.1%.

Deerfield, Ill. -- Walgreens on Tuesday announced a new application built into Facebook that allows desktop computer users to print their favorite photos, complete with likes and comments, at any Walgreens location nationwide as part of a feature called PrintWorthy.
 
With the “Photo by Walgreens” app, Facebook users can print photos that include all the context that comes with a photo on Facebook, including location, description, who was in the photo as well as likes and comments posted by friends.

NEW YORK — U.K. retailer John Lewis has become the first company outside of the United States to partner with Barnes & Noble for the sale of Nook devices.

John Lewis will offer Nook products at  37 U.K. stores and on www.johnlewis.com. As previously disclosed, Barnes & Noble will also offer Nook devices and content to U.K. customers this autumn through its own online storefront, www.nook.co.uk.

New York -- Barnes & Noble announced that it will enter into a partnership with British retailer John Lewis to offer its Nook electronic readers in the United Kingdom.

John Lewis is the first Nook partner for Barnes & Noble outside the United States.

“John Lewis is where knowledgeable customers turn for trusted advice on the best products to purchase, and they are a perfect partner to help launch Nook in the U.K.,” said Jamie Iannone, president of digital products at Barnes & Noble.
 

GRAPEVINE, Texas and ROSEVILLE, Calif. — GameStop has announced that customers can purchase digital, web-access Prima e-guides at GameStop retail locations. The new program, “Buy In-Store, Redeem Online,” launches with an exclusive Madden NFL 13 tournament bundle. This exclusive GameStop eGuide bundle includes two tournament-level eGuides (offense and defense). Regularly priced at $39.99, GameStop customers can get the bundle for only $19.99.