Target, Kohl’s to host October early holiday promotions
Two more retailers are throwing their Santa hats into the early holiday kickoff ring.
Target and Kohl’s are both offering omnichannel sales the first full week of October that are at least partially being presented as the first promotion of the this year's holiday season. They are joining an increasingly large group of Tier I retailers targeting holiday shoppers well before Halloween that also includes Best Buy, Amazon and Macy’s.
Retailers are getting an extra-early start to the holidays in the wake of mixed consumer spending forecasts and uncertainties over the cost and availability of merchandise.
[READ MORE: Retailers get uncertainty and an early start for the holidays]
Target
Target is following up on its recent announcement of its holiday plans with a more detailed preview of its upcoming “Target Circle Week” promotion, which will run Sunday, Oct. 5 – Saturday, Oct. 11. For the third consecutive year, hundreds of deals will be available both in store and online at Target.com and the Target app, with savings of up to 50% off holiday items as well as Halloween décor, everyday essentials and trending seasonal fall items.
The promotion will include “Deal of the Day” offers starting at 40% off or more, with three or more new discounts revealed daily including on national brands. The event is open to all members of Target’s free-to-join Target Circle loyalty program.
In addition, members of the paid Target Circle 360 loyalty program will receive early access to shop select deals online and in-store 24 hours before other shoppers. A new event with giveaways and surprises will run at all Target stores, while supplies last, during the early access event.
Target Circle 360 members will also receive first chance to shop only-at-Target product drops online and will earn $10 in Target Circle Rewards for every $100 spent.
"Target Circle Week is more than just another sale. It's the kickoff to holiday shopping with savings on the styles, trends and essentials guests love to find at Target," said Cara Sylvester, executive VP and chief customer experience officer, Target. "This event gives customers the chance to stock up for Halloween, start crossing holiday gifts off their lists and enjoy the season stress-free — with a dose of Target's holiday magic and incredible value."
Kohl’s
Kohl’s has expanded its fall savings event from three days to four this year, with the Kohl’s 4-Day Cyber Deals event running Monday, Oct. 6 - Thursday, Oct. 9. The four-day event will deliver discounts up to 50% on thousands of products across home, apparel, footwear, beauty, accessories, and other categories, both in-store and online.
In addition, all customers can take 25% off their qualifying purchase with a coupon in-store or on online, receive free shipping on all Kohls.com orders, and earn $10 in Kohl’s Cash for every $50 spent on qualifying merchandise during Kohl’s 4-Day Cyber Deals.
Kohl’s will also again offer one-day deals online and in-store on select items throughout the event. Customers can find more information on the Kohl’s site and app.
