MARKETING/SOCIAL MEDIA

Dunkin' Donuts has tapped an agency marketing/advertising veteran to head up its U.S. marketing efforts.   The company appointed Tony Weisman, 57, to the position of U.S. chief marketing officer, effective in late September. He most recently served as the North American CEO of DigitasLBi, a global digital agency network, which has worked on the Dunkin' Donuts account for some six years.   

Walmart is significantly expanding its Hurricane Harvey relief efforts.    Walmart and the Walmart Foundation announced they have committed up to $20 million in support of relief efforts in response to the severe weather impacting the Gulf region. This is an increase from the retailer's previously announced $1 million of in-kind donations for immediate relief.  

Kohl's is reaching out to its associates as well as the general public impacted by Hurricane Harvey.   The retailer said it will provide an estimated $1 million in financial support to its employees who have been significantly impacted by the storm. Kohl’s will continue to monitor the impact of the flooding throughout the region to evaluate the need for additional assistance.   

Consumer confidence increased in August to the second highest level since late 2000.    The Conference Board's Consumer Confidence Index rose to 122.9 in August, up from 120 in the prior month. Economists had expected the index to rise to 122.5 in August.    The Present Situation Index increased from 145.4 to 151.2. The Expectations Index rose marginally from 103.0 last month to 104.0.  

Target Corp. is giving Trader Joe's some competition — albeit at a slightly higher price — when it comes to bargain-priced wine.    On September 3, Target will launch its own line of wines at more than 1,100 stores nationwide. The line, called California Roots, consists of five different blends, with two whites and three reds. And each will sell for $5 a bottle.  

The Retail Industry Leaders Association (RILA) and Shoptalk, organizer of the annual conference for retail/ecommerce innovation, announced a partnership focused on creating a global community and conversation for retail and e-commerce innovation.    The partnership will include Shoptalk Europe, which will be held on October 9-11, 2017 at the Bella Center in Copenhagen. It will also include Shoptalk 2018, which will take place on March 18-21, 2018 at the Venetian in Las Vegas.  

Hurricane Harvey, the first Category 4 Hurricane to make U.S. landfall since Charley in 2004, is poised to have the same, if not larger, economic impact.  

Expect an Amazon-dominated holiday retail season among U.S. consumers this year, with the e-commerce giant being the top destination for shoppers.