Omnichannel

Electronic shelf labels are poised to gain momentum.   That’s according to a new report by ABI Research, which said that several big-box retail deployments of the technology will trigger a domino effect in market growth over the next two years. The company predicted that the electronic shelf label (ESL) market will grow tenfold by 2022, hitting more than $4 billion in global revenues.    

The baton has officially been passed at Macy’s.   Jeff Gennette has been named as the department store chain’s new CEO, succeeding Terry Lundgren, who will continue as executive chairman.   Gennette, who has served as Macy’s president since 2014, is Lundgren’s handpicked successor. Prior to becoming president, he was appointed Macy’s chief merchandising officer in 2009.  

Williams-Sonoma is throwing its hat into the 3D app ring.   Later this month, the chain’s Pottery Barn banner will introduce 3D Room View. The augmented reality mobile app, which is based on Google’s AR technology Tango, enables shoppers using Tango-enabled smartphones to “virtually” place Pottery Barn merchandise in any of their rooms. The goal: to enable shoppers to see how products look and fit with their existing furniture and decor — or in an empty room.   

Chain Store Age will sponsor a Webinar on one of the most important issues facing store retailers: How to connect emerging solutions and technology disruptors — and take advantage of rich data sets filtering through these systems — to meet new demands across retail operations and the customer experience.     

Jo-Ann Fabric and Craft Stores is getting merchandise into its shoppers’ hands faster.   The arts and crafts retailer is launching buy online, pick-up in-store (BOPIS) — a free service that allows its digital shoppers to pick-up online orders at any of its 862 stores chainwide.  

Amazon’s fifth bookstore is open for business.   The online giant’s newest Amazon Books location, a 6,000-sq.-ft. space, opened its doors in Chicago’s Lakeview neighborhood on Tuesday, March 23 — its first location in the Midwest, according to CBS Chicago.   

The department store chain is putting a new spin on formalwear rentals.   Through its partnership with tuxedo rental startup The Black Tux, Nordstrom hopes to attract male millennials to its new formalwear showrooms in six stores, according to ReCode.  

Lowe’s is making it even easier for in-store shoppers to locate home improvement necessities.   By tapping the power of augmented reality, the home improvement retailer introduced its Lowe's Vision: In-Store Navigation app. Called the first retail application of indoor mapping using augmented reality, the app is designed to simplify the home improvement shopping experience.