Data & Analytics

Armonk, N.Y. -- IBM has partnered with Tractor Supply Company to revamp and migrate the retailer’s online operation to provide Tractor Supply customers with an easier way to connect, browse and shop for goods and services online.

At the heart of the solution is a completely redesigned website for Tractor Supply that provides optimal viewing across all devices, easier integration with social media pages, and a simplified check-out process.

New York -- Nike has given its Seattle flagship a makeover that includes technology to help customers select running shoes that are the perfect match for their feet and gait.  

Located on Sixth Avenue and Pike Street, the store incorporates unique design elements, including a custom neon sculpture celebrating sport icons and a number of the city's cultural symbols. An art installation signed by Seattle Seahawks players honors Seattle's sports fans.

Currency fluctuations and promotional costs led Etsy.com to report another lackluster quarter of financial results, as the retailer warned more trouble may lie ahead.

The New York-based e-commerce site for handmade and vintage goods blamed currency headwinds and marketing expenses for a loss of $6.35 million in the second quarter ended June 30. That was wider than the $3.15 million reported a year earlier. Sales rose 44% from a year ago to $61.4 million, matching the sales growth from three months prior.

Seattle – Consumers are partial to online marketplaces when it comes to choosing a starting point for digital shopping journeys. According to a new research study from Amazon.com and Pymnts.com titled “Innovation and the Digital Shopper,” 64% of respondents begin their shopping journey on online marketplaces.

Target has become one of the largest retailers to enhance the in-store shopping experience while simultaneously bridging its physical and online experiences with new technology. 

Downers Grove, Ill. – FTD Companies Inc. was provided a substantial financial boost in the second quarter of fiscal 2015 as a result of its December 2014 acquisition of floral gifting company Provide Commerce. The added business helped almost quadruple net income to $17.8 million from $4.7 million in the same period the previous fiscal year.

Consolidated revenues were $365.8 million, roughly double $168.1 million. New revenue from Provide Commerce, as well as increases in consumer and florist revenue, drove the sales growth.

Columbus, Ohio -- Retail and brand consultancy Fitch has announced a new senior appointment in North America.
 
Michelle Fenstermaker returns to Fitch in the role of strategy director. She will lead the team and be responsible for spearheading strategic planning and vision for Fitch North America.

New York -- Kip Tindell, founder, chairman and CEO of The Container Store, will be inducted into the Retail Hall of Fame at the upcoming World Retail Congress, which will be held Sept. 8-10, in Rome, Italy. Tindell is also the current chairman of the National Retail Federation.