Data & Analytics

Los Angeles – Cart abandonment is a problem that continues to plague online retailers, but some answers may have been uncovered. A site abandonment survey of more than 60,000 e-commerce shoppers by Bizrate Insights, a division of retail marketing solutions firm Connexity http://connexity.com/ (formerly Shopzilla), found that retailers can reduce abandonment by targeting customers who visited with the intent to buy, but didn’t complete a purchase (“true abandoners”).

Scottsdale, Ariz. - JDA Software Group Inc. has created a new single-user software solution called JDA Planogram Generator Client, or myPG, which automatically creates large numbers of optimized, store-specific planograms for individual users. The planograms take into account user-defined merchandising instructions, fixtures, assortments and performance data.

In a single batch effort, high volumes of planograms can be quickly produced and distributed. myPG is built on the capabilities of JDA Planogram Generator.
 

Round Rock, Texas – Dell has released the Dell SonicWall TZ Wireless Firewall Series. These comprehensive wireless network security solutions provide enterprise-class 802.11ac wireless performance and security for users of all sizes.

TZ Wireless Firewall Series solutions offer deep packet inspection comparable to wired networks, delivering greater security and providing performance at a lower total cost of ownership. Other features include inspection of files at line speed and a user-friendly interface.

New York - With plenty of last year's supplies stowed in the closet and the option to restock at-will, back-to-school shoppers may be in no hurry to fill their shopping baskets by August.   

According to Deloitte's annual back-to-school and back-to-college surveys, 38% of surveyed parents shopping for children in grades K-12 said the back-to-school shopping season is less important to their families because they replenish school supplies throughout the year and feel less need to stock up.

New York – Worthy.com, an online marketplace for used luxury goods, has named Gil Gadot as executive VP and COO.

Gadot joins Worthy with more than 20 years of experience in finance and technology.

Boston - Conrad Lauten has joined Gordon Brothers-AccuVal, the valuation division of Gordon Brothers Group, as director, business development. Lauten will oversee the group serving Alabama; Florida; Georgia; Kentucky; Mississippi; North Carolina; South Carolina; Tennessee and Virginia.

New York -- A survey released Monday is in line with other reports that consumers do not plan to spend more this year on back-to-school supplies than they did last year. The survey also lists the 10 most popular retail brands for back-to-school purchases.

Target ranks as the most popular retail brand for back-to-school purchases, just ahead of Walmart, in the 21st annual Back-to-School survey by Brand Keys, the New York-based brand loyalty and emotional engagement research consultancy. Macy’s, CVS and Best Buy round out the top five.

Bronto Software has released the 2015 version of its popular Holiday Resource Center to help retailers optimize marketing strategies and drive sale growth.

San Jose, Calif. – Back-to-school shoppers are doing their homework online before making purchases. According to research from store analytics provider RetailNext, 73% of consumers research online and then buy back-to-school items in the store.

In addition, 32% of college shoppers plan to comparison shop online to make sure they get the best pricing, up from 28% in 2014. More than 31% of K-12 school shoppers will compare prices online, compared with 30% last year.

Other notable findings include:

Boston – The increasingly crowded digital payment field will soon have a new player. According to Bloomberg, the retailer-backed Merchant Customer Exchange (MCX) is preparing to launch a trial of its CurrentC digital payment solution in stores.