Consumer Analytics

By Greg Smith, president & CEO of Accudata Technologies

The holiday season is right around the corner, and you know what that means — shopping, upon shopping, upon shopping! This is a great time for any e-retail business, but are you ready?

New York -- SmartFocus announced that U.K. department store retailer House of Frasier has selected SmartFocus' Insights technology to gain a holistic view of their customers and continually deliver personalized interactions that increase engagement.

E-commerce technology company Qubit has announced a $26m Series B investment led by Accel Partners, with participation from original investor Balderton Capital and Salesforce Ventures, Salesforce.com's corporate investment group.

Qubit's personalization platform collects detailed information about users' interactions with a website and analyses it to identify patterns of behavior that drive revenue and inspire business-wide optimization decisions.

For the U.S. as a whole, temperatures will trend similar to last year and below normal, but there will be a split in trends across the nation with warmer temperatures in the West and cooler temperatures in the more densely populated East. The month will begin with warm weather across much of the nation and that will continue into the Columbus Day weekend in the East before turning cooler. The Northwest region will trend wetter than last year, but it still remains drier than normal, while the Southwest will be wetter than last year and normal.

Seattle -- Social shopping, e-commerce videos, free shipping and in-store pickup rank among the top trends expected to drive holiday sales for online retailers, according to Blueocean Market Intelligence, a global analytics and insights provider.

Retailers should take advantage of the constant availability of data created by near-ubiquitous mobile penetration among consumers, advised Michael Olmstead, director, Plug and Play Retail, a Silicon Valley-based global start-up accelerator and investor.

“Our generation has a constant in-flow of information, much of which we receive on our mobile electronics,” said Olmstead.

Bob Russo, general manager, PCI Security Standards Council, offers the following advice about complying with PCI Data Security Standards, including the upcoming October 2015 deadline for U.S. retailers to accept cards with Europay, MasterCard, Visa (EMV)-compliant chips.

No Single Security Solution: “As evidenced by recent high-profile breach incidents, keeping payment data secure in today’s world is an increasingly complex challenge,” explained Russo.

Albany, N.Y. – The global Big Data market, worth $6.3 billion in 2012, is expected to reach a value of $48.3 billion in 2018. According to a new study from Transparency Market Research, a year-on-year compound annual growth rate (CAGR) of 40.5% during the period 2012-2018 will produce that figure.

New York -- Consumers consider social media a less important part of their customer journey – from awareness to post-sale activity – compared to two years ago, according to a survey by Capgemini, a leading provider of consulting, technology and outsourcing services.

Champaign, Ill. – Quick-service chain Jimmy John’s Gourmet Sandwiches reportedly had customer credit card information stolen from its payments systems at 216 of its 2,000 stores by hackers. According to Bloomberg, log-in credentials from a payment systems vendor were used by hackers to infiltrate POS systems at its stores between June 5 and Sept. 5.

Jimmy John’s first learned of the breach on July 30 and has been using forensics experts to investigate it. The retailer says the breach has been contained.