Consumer Analytics

New York - A federal judge has ruled that customers suing Target for last year’s data breach may move forward with their claims.   U.S. District Judge Paul Magnuson in St. Paul, Minn., dismissed claims by plaintiffs in certain states but largely denied Target's request to toss out the proposed class action lawsuit. Magnuson rejected Target's argument that the consumers lacked standing to sue because they could not establish any injury.  

By James Han, Tyco Retail Solutions  

Wilmington, Del. - The urge to impulse shop during the holidays runs strong among Americans, but even stronger among Millennials. According to the Chase Blueprint Holiday Impulse Purchases Survey, 83% of Millennials admit to having made an impulse purchase in the past.   

Seattle – Amazon.com is partnering with retail shopping app provider Ibotta Inc. to enable Amazon shoppers to receive additional cash back on a range of products purchased directly on Amazon.com.  

New York - The Deloitte Consumer Spending Index reached its highest point since November 2013, rising to 4.5 from 4 the prior month. The Index tracks consumer cash flow as an indicator of future consumer spending.    The Index comprises four components – tax burden, initial unemployment claims, real wages and real home prices. Highlights include:   Tax Burden: The tax rate has been effectively unchanged from the previous month at 11.8%.  

Amazon.com is getting deeper into the cash rewards game by partnering with a rebate shopping app.

For the first time ever, Ibotta will make it possible for anyone shopping on Amazon.com to earn cash rebates.

New York City  - No big surprise that Americans are more connected than ever before, but the newest trend is toward “smart homes” as well. New research from Experian Marketing Services has found that nearly a third of all Americans use at least one type of smart or connected device and 14% of homes are now smart homes, employing connected lights, locks, thermostats, or electrical outlets, among others.  

Petaluma, Calif. - Retailers were seeing green the second week of December. For the week that included “Green Monday,” Dec. 8, retailers using the MarketLive e-commerce platform achieved a year-over-year revenue growth rate of 11.5%, while visits grew just 8.6%.   

Columbus, Ga. - McDonald’s franchises in Columbus, Georgia are integrating Bluetooth beacon technology from beacon solution provider Piper to deliver coupon offers, timely alerts, employment opportunities and customer surveys right as customers enter the establishments.   

Every retailer wants to acquire new customers, but apparently not every retailer knows how to draw them in. New data from loyalty intelligence provider Colloquy and sponsored by Chase Merchant Services show that a whopping 60% of retailers admitted they don't have a good process in place for effectively targeting new customers.

In addition, 85% of retailers are in search of ways to add value to their retail offering outside of discounts, promotions and /or loyalty programs.