Artificial Intelligence

eBay is in the process of acquiring Braintree, an innovative global payment platform powering online and mobile-first startups, for approximately $800 million in cash.

nGage Labs, a leading provider of in-store shopper engagement solutions for retailers, has appointed Kelly Gibson as the company’s director of retail engagement solutions.

New York -- Brand marketer mobile budgets surged 142% between 2011 and 2013. The 2013 “Marketer Perspectives on Mobile Advertising” study from IAB and Ovum also shows that three-quarters (74%) of 300 surveyed brand marketing executives who currently use mobile advertising expect that their companies’ mobile advertising spend will increase in the next two years.

Framingham, Mass. – Staples is introducing Staples Connect, an offering that lets customers’ home or office technology interact and be controlled by a single app. With the touch of a button, Staples Connect lets customers shut down their office, turning off lights, lowering shades and locking doors, while at the same time turning on their lights and heat at home.

Staples has launched Staples Connect, an offering that lets customers’ home or office technology interact and be controlled by a single app. 

With the touch of a button, Staples Connect lets customers shut down their office, turning off lights, lowering shades and locking doors, while at the same time turning on their lights and heat at home.

Boston — Marketing analytics firm Dunnhumby Tuesday announced it has launched Dunnhumby Ventures, an investment firm that will focus on financing retail technology start-ups.  

The company said the new venture will fund startup businesses that are embracing data for innovations along the consumer’s path to purchase. Average initial investments will be $100,000 to $500,000.

Dunnhumby, a leading customer science company, has launched Dunnhumby Ventures, a seed-stage investment fund focusing on innovations in retail technology. 

Dunnhumby Ventures will serve as a support mechanism for innovators, helping to fund startup businesses that are embracing data for innovations along the consumer’s path to purchase. Dunnhumby Ventures will also provide strategic input and mentorship. Average initial investments will range from $100,000 to $500,000.

Traditionally, retailers relied on advertising and direct response to succeed. To make more money, retailers simply let more people know about their stores and products.