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Sales & Marketing

  • Tool company extends longest streak in retail

    Plenty of retailers pay dividends, but none comes close to matching the track record of Stanley Black & Decker.

    The company declared a 52 cent a share dividend for its fourth quarter and in so doing set a mark no retailer is likely to ever attain.

  • REI’s new mobile app offers snow reports

    New York -- REI has launched a news mobile app that allows users to check snow conditions at popular ski destinations.   The recently introduced iPad app offers an optimized shopping and product research experience and gives users access to a broad and inspiring product selection of the top brands in camping, backpacking, cycling, climbing, skiing, fitness and more.   
  • McDonald’s launches omnichannel informational effort

    Oak Brook, Ill. -- McDonald’s USA will answer questions from customers through a multichannel effort called “Our Food. Your Questions.” The company invites people to submit their food questions via social media.    McDonald’s will respond with behind-the-scenes webisodes and other social content that provides facts on ingredients, how food is made and how it’s prepared in restaurants.    
  • The Finish Line enhances omnichannel efforts with new customer loyalty mobile app

    Indianapolis -- The Finish Line has launced a new mobile app aimed at providing services and conveniences that reward members of its Winners Circle loyalty program with points and loyalty perks. The chain  teamed with IBM and IBM Business partner PointSource on the development of the app, which was designed using the IBM MobileFirst application development portfolio to capture the attention of sports enthusiasts and provide a rewarding user experience.
  • MarketYze, Revionics launch Competitive Data Partner Program

    Tampa, Fla. -- MarketYze, a provider of pricing and promotion intelligence solutions, is partnering with retail technology vendor Revionics Inc. to launch the Competitive Data Partner Program. The new program enables retailers to seamlessly incorporate all sources of competitive data into their competitive positioning strategies.   
  • CQuotient acquired by Demandware

    Enterprise cloud commerce solutions provider Demandware has upped its predictive analytics game with the acquisition of CQuotient.

  • The Wet Seal in cost-cutting mode, announces headcount reductions

    Foothill Ranch, Calif. -- The Wet Seal announced a workforce reduction resulting in the elimination of a combination of 78 filled and open positions, including  66 positions at the company’s corporate office, or a 24% reduction in headcount, and 12 positions at the field management level, representing a 20% decrease. The cuts are the first steps in the retailer’s initiative to reduce its overall cost structure.   
  • Survey: Two in three Americans limit spending

    New York -- Two-thirds of Americans are limiting how much they spend each month. According to a new Bankrate.com report, of those limiting their monthly spending, 32% cite stagnant income as the main reason and 29% cite the need to save more.   
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