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WEST CHESTER, Pa. — QVC is eyeing an increase in growth opportunities following the recent promotions of two key executives. 

The company has promoted Alex Miller to the position of SVP of digital commerce and Dave Caputo to the position of SVP of TV production and operations.  . 

Miller, who will continue to report to Mary Campbell, SVP of multichannel platforms, will now be responsible for the customer experience across QVC's web, mobile, tablet and social platforms.  

SANTA MONICA, Calif. — Social Reality, a developer of platforms for social and digital advertising, has elected Malcolm CasSelle to the company's board of directors.

New York -- Target Corp. executives discussed the chain’s omni-channel initiatives on the company’s second quarter conference call with investors. Target’s executive VP merchandising and supply chain, Kathryn Tesija highlighted the company's investments in flexible fulfillment, including plans to expand a program allowing customers to buy items online and pick them up at the store the same day, starting in the third quarter.

By John Bajorek, wdpartners.com

It’s easy to get sidetracked by tactics when rethinking retail design and conceptualizing the store of the future. It’s easier still to grow enamored of the potential of technology and consumer data to transform every aspect of the in-store experience.  

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ORLANDO — Walmart is kicking off its official start to the holiday season Friday, Sept. 13, with a no-fee layaway program.

PURCHASE, N.Y. — Pepsi is teaming up with MTV to support a performance by pop star Katy Perry at the 2013 MTV Video Music Awards, from an undisclosed location in Brooklyn Aug. 25. 

Pepsi will also hold a tweet-to-unlock and social voting program where fans can access information and audio samples of two songs from Perry's upcoming album, Prism, available Oct. 22. Participants who tweet #KATYNOW will unlock clues around two of the album's tracks, including the song titles and select lyrics. 

New York -- Express staged a fashion show on Friday in New York City's Times Square, providing the specialty retailer with a promotional platform to preview upcoming collections.

Male and female models showed off the retailer's Holiday 2013 collection, which is not scheduled to hit stores for a few months yet, as part of an ad campaign shoot.

"The Holiday 2013 collection is really about a lot of sparkle, shine, glamour and obviously New York City," said Express president David Kornberg.

New York -- Facebook hired its first-ever chief marketing officer, Gary Briggs, former marketing chief at Google's Motorola Mobility. He replaces Eric Antonow, VP-product marketing, who has been directing the social network’s marketing efforts since 2010.

Canton, Mass. – To mark the first anniversary of its mobile gifting/payment app, Dunkin’ Donuts is launching a sweepstakes on Twitter. The sweepstakes, called “DD Mobile Appiversary,” will give 365 consumers a $10 Dunkin' Donuts mGift.