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  • Target using bloggers to promote new plus-size offerings

    New York -- Target Corp. is launching a brand new plus-size line, Ava & Viv, which will be sold both online and in stores starting on Feb. 22.

    While this is not Target's first foray into plus-size fashion, the news does signify a new direction for the store. Not only does Ava & Viv boast a broad range of sizes, it was also created with great style in mind, something that previously seemed like less of a priority for the brand.

  • Accenture: Consumers switch brands more than ever before

    New York - U.S. companies are struggling to keep pace with their customers’ “always on” nature and greater use of digital channels. According to new research from Accenture, 56% of consumers report that the number of brands they consider has increased significantly in the past 10 years, and 46% believe they are more likely to switch providers compared to 10 years ago.

  • Building a Retail App That Strengthens Customer Loyalty

    By Jim Walsh, Alliance Data Retail Services

    Consumers continue to engage more deeply with their smartphone… because they value what apps can do for them. They have downloaded more than 75 billion in the seven short years since the first app made its appearance on a smartphone.

  • Chuck E. Cheese’s kicks up omnichannel promotion

    Irving, Texas – Chuck E. Cheese’s is running a dance-themed omnichannel promotion featuringYouTube stars Shaniah Jones and D’Squared Live. Kids can win free tickets by learning to “do the Chuck E.,” an original dance, at Chuck E. Cheese’s locations.

  • Alibaba testing mobile messaging app

    New York -- Chinese online giant Alibaba Group Holding Ltd. is testing a mobile messaging app designed to combine social networking with business.

    The app, called DingTalk, is still in beta testing.

    Capable of carrying conference calls and group messaging, DingTalk targets small- and medium-sized enterprises, many of which are already Alibaba's customers, according to Reuters.

  • Neiman Marcus testing ‘smart’ mirror; allows shoppers to compare outfits

    New York -- Neiman Marcus is testing interactive mirror technology at its store in Walnut Creek, Calif., that enables shoppers to see how they look in different outfits at the same time. The luxury retailer is set to pilot the technology in two additional locations, including its store in San Francisco.

  • Neiman Marcus debuts a 'smart mirror'

    The digital innovations keep coming at Nieman Marcus, where the luxury retailer has introduce a new concept called the MemoryMirror.

  • ‘Nomophobia’ is new reality for retailers

    Entering 2015 it is a good time for retailers to reflect on the changing state of digital advertising and how the most effective ads are increasingly shaped by smart optimization technologies.

    One essential fact is driving this broad industry trend – consumers are becoming ever more reliant on their smartphones, tablets and wearable devices. This growing dependence on mobile devices has even ushered in a new term for “nomophobia,” which is the fear of having no mobile contact.

  • ‘Nomophobia’ is new reality for retailers

    Entering 2015, it is a good time for retailers to reflect on the changing state of digital advertising and how the most effective ads are increasingly shaped by smart optimization technologies. One essential fact is driving this broad industry trend: consumers are becoming ever more reliant on their smartphones, tablets and wearable devices. This growing dependence on mobile devices has even ushered in a new term for “nomophobia,” which is the fear of having no mobile contact.

  • Nasty Gal promotes president to CEO as founder Sophia Amoruso steps down

    Los Angeles -- Millennial fashion authority and online retailer Nasty Gal has tapped Sheree Waterson has CEO, effective immediately. Waterson, promoted from her position as president and chief product officer, which she has held since early 2014, previously was lululemon athletica’s executive VP and chief product officer.

    Founder Sophia Amoruso will continue as executive chairman to oversee creative and brand marketing functions.

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