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Tech Guest Viewpoint: Four Essentials of E-Commerce Holiday Prep
Talk show host Jimmy Kimmel recently interviewed people who had already finished their 2015 Christmas shopping. And while they might seem like “very, very sick people,” as Kimmel put it, in the e-commerce world they would be behind schedule. If you haven’t started prepping your online store for the holidays, it’s beyond time to get rolling. Here are four essentials of ecommerce holiday prep:
1. Have Yourself a Mobile Little Christmas
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Survey: Millennials prefer supportive, fun loyalty programs
A new survey from Colloquy is highlighting some of the differences between millennial consumers and other demographics when it comes to loyalty programs. Some 34% of millennials say the word “fun” is the one that best describes their participation, compared to 26% of the general population.

