Loyalty Marketing

Buying and selling on Etsy.com is going to get a lot more social thanks to a new partnership between the Internet retailer and a social commerce platform called Shoppost.

Shoppost, owned by Zantler, is now officially available to Etsy users and gives sellers the ability to sell their products in-stream on such top social networks as Facebook, Twitter, Pinterest and Tumblr.

Los Angeles – Three out of four (76%) online buyers are dissatisfied with the strength of credit card and personal information security among retailers. According to a new survey of 6,200 online consumers aross all generations and both genders from Bizrate Insights, a shopper’s own bank is trusted the most with credit card data and personally identifiable information (72%).  

Shoppers at Rite Aid stores in New York and Los Angeles will soon get a dose of 3-D along with their prescriptions as the retailer rolls out the first of its high-tech customer kiosks at 200 retail locations.

By Bruce Ernst, Monetate   Consumers weren’t the only ones who were busy browsing gifts during Cyber Week 2014. In fact, the kickoff to this year’s holiday shopping season saw many retailers staying up late to unwrap key customer insights based on the valuable data being generated by online shoppers.  

San Francisco – Some people complain about customers who put off holiday shopping till the last minute, but Banana Republic is welcoming them with open arms. Banana Republic is offering “The Procrastinators Event,” a special promotion for last-minute shoppers, from Dec. 17-22.   

Oklahoma City - Party Galaxy might be ready to start its holiday celebration a little early. The omnichannel specialty retailer recently saw a 1,520% increase in its social media-generated website traffic in just 30 days, driven by SocialCentiv, a patented Twitter marketing tool.   

By Hemal Nagarsheth and Ramesh Siromani     Consumers view the “right” payment method, (accessing points, discounts, and special offers,) as a critical part of the purchase process – good news for branded private label cards which allow retailers to cultivate loyalty, improve operating results, and gain sustainable competitive advantage.   

Overstock.com is once again getting attention for the design of its mobile apps.

The company has received top honors in the Web Marketing Association's 2014 MobileWebAwards for “best iOS retail mobile application.” Overstock’s Android application received the same award last year.