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Google, Inc.

  • Google setting up shop in New York City

    In what could be a prelude to a retail strategy, Google is doing up a pop-up in the Big Apple.     The temporary outpost, called "Made by Google,” will open in downtown Manhattan, at 96 Spring Street, on Oct. 20, according to a notice on the search giant's website. It’s the same day that Google’s new smartphones, the Pixel and Pixel XL, go on sale nationwide.    

  • Google Home could give Echo a run for the money

    New features give Google Home the boost needed to become a valid shopping assistant.   The device, designed to compete with Amazon’s Echo, was introduced at Google’s I/O event in May. However, new functionality was introduced at Google’s media event in Tuesday, reported Internet Retailer.  

  • Startups Spotlight: Holograms Are Coming to a Store Near You

    If you think holograms are a thing of the future, then the future has arrived. Innovative companies are developing solutions that leverage holographic displays to attract and engage distracted customers. Another startup is riding the customization bandwagon to deliver perfectly fitting denim, while still others are offering ways to improve your loyalty program, make in-store checkout as painless as possible, and deliver consumer insights that are fresh — not five months old.

  • Report: Digital dictates the majority of in-store purchases

    Traditional retailers who think the digital tide can be turned back are deluding themselves, according to the consulting firm’s fourth annual “New Digital Divide” report. With Facebook and Google playing host to hours of commercial interactions with consumers on a daily basis, the classic retail brand’s ability to guide the path to purchase is waning.

  • Chipotle in drone test — on a college campus

    Chipotle Mexican Grill is going to test delivering burritos by drones.
     
    The Mexican fast-casual brand has teamed up with Project Wing, a unit of Google’s parent company Alphabet Inc., to deliver the items to a select group of students and employees at Virginia Tech, USA Today reported.

    The test will last a few weeks, the report said, with the drones delivering the food with a winch.  

  • Walgreens becomes first retailer to integrate loyalty program with Android Pay

  • Virtual reality to influence lease signings?

    While a new report from CBRE extols the traffic-building virtues of Pokemon GO for retail locations designated as “gyms” or “stops,” it concludes that virtual and augmented reality will have a more immediate impact on lease-signings than product purchases.   

  • Report: CVS Health testing Google Nearby beacon

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