Google, Inc.

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Today, when it comes to adding new members to your board of directors, creating a balance between industry experience and innovation is extraordinarily important.    Filling board seats with industry veterans and compliance experts may feel comfortable in the short term. But, to adapt to today's savvy and demanding consumer, companies must be more forward thinking.  

Online reviews, for better or worse, are a permanent part of online reputation marketing for most businesses. Retailers, service providers, franchises, law firms and other professionals hang on every star given by customers. But not all online reviews are the same. In a comprehensive dive into the numbers provided by businesses, the following five conclusions were drawn from the data. 1. Star Ratings Are Important to Searchers

Well informed. Well connected. Price sensitive.

Those three terms sum up the modern American female consumer, according to a new study from Blackhawk Engagement Solutions, which reveals that that price holds the most weight (75%) when it comes to influencing a purchase, followed by quality (55%). Other factors affecting women’s purchase decisions include brand (31%), store (26%) and availability (14%).

The word “big” is often associated with Walmart, and that adjective also applies to the discount retailer’s IT spending.

According to data from IDC, Walmart Stores Inc. spent more on IT than any other company globally in 2015, to the tune of more than $10.5 billion. No other retailer, not fellow large tech-focused organization Amazon.com, cracked the top 10 list.

Amazon.com has found another way to demonstrate its commanding lead in e-commerce – monthly unique visitors.

According to the comScore March 2016 rankings of the top 50 multi-platform (desktop and mobile) properties by unique U.S. work and home visits, Amazon sites received 180.97 million unique visitors. This ranked first among all predominantly retail web properties and fifth overall.

Retailers will have a new friction-free way to convert shoppers into buyers this holiday season as Google expects buy button functionality piloted last year to be broadly available by the fourth quarter.

Facebook has been getting a lot of attention for recent updates which make it more of a direct customer engagement tool. The attention is deserved, as Facebook is on its way to becoming a vitally important CRM platform. Here are five reasons why.   1. Everyone is doing it