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Forestry campaign to take root at Ikea
Ikea is taking its multi-year partnership with American Forests to a whole new level with the introduction of an educational video for children.
The Swedish retailer and the forestry group have teamed up to produce a video to be shown in designated kids’ areas at Ikea stores. The video will explain how forests and trees benefit all life on the planet, including wildlife, and how trees help to slow or mediate climate change.
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Overstock and Bret Michaels want to rock Mom’s world
Moms who liked rocking out to Poison in the 1980s will love Overstock.com’s new promotion.
The retailer will be hosting a new Mother’s Day sweepstakes in which one lucky winner and one guest will receive an all-expenses-paid trip to Phoenix, Ariz. to enjoy three days and two nights at a luxurious hotel and spa. There, they will be treated to a spa pampering package before a car whisks them off to join Poison singer Bret Michaels at his home for dinner. Overstock.com and Michaels created the sweepstakes to say thanks to all mothers and honor them on their special day.
