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Overstock and Bret Michaels want to rock Mom’s world

4/20/2015

Moms who liked rocking out to Poison in the 1980s will love Overstock.com’s new promotion.


The retailer will be hosting a new Mother’s Day sweepstakes in which one lucky winner and one guest will receive an all-expenses-paid trip to Phoenix, Ariz. to enjoy three days and two nights at a luxurious hotel and spa. There, they will be treated to a spa pampering package before a car whisks them off to join Poison singer Bret Michaels at his home for dinner. Overstock.com and Michaels created the sweepstakes to say thanks to all mothers and honor them on their special day.


"When I was six, and the only kid in my school district diagnosed with type 1 diabetes, my mother stepped up and formed the first diabetic youth camp in my area," said Michaels. "My parents never made me feel different, or that I could not accomplish anything I wanted to accomplish. If I could treat all the great moms in the world to a day like this, I would." Michaels and his mother, Margie, a woman who Bret describes as "without a doubt, a very driven and determined free spirit," will appear in Overstock.com's Mother's Day advertising campaign.


Recently, Overstock.com joined with Michaels to establish the Live Bret Michaels store on the e-tailer's website, featuring products specifically chosen by Michaels to showcase his unique sense of style and design. Overstock.com and Michaels are also developing an exclusive line of Bret Michaels branded products for the store, drawing from Bret's experience as global rock star, reality-television personality, entrepreneur, and philanthropist. The Overstock.com Mother's Day Spa Getaway with Bret Michaels sweepstakes is open to entrants beginning today, and will run through Mother's Day, May 10.


Overstock.com Inc. is an online shopping retailer based in Salt Lake City, Utah.


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