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Survey: Apple brands dominate youth market
New York City -- Apple brands dominate the youth market, and account for the top rankings in computers, tablets and mobile phones, according to the 2012 Harris Poll Youth EquiTrend study by Harris Interactive. The annual study tracks the brands that Americans aged 13 to 24 prefer. It estimates that
With young Americans expected to spend $211 billion in 2012, knowing which brands they favor will help corporate America prepare for the upcoming holiday season, according to the survey.
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TRU entices shoppers with 10% back rewards
WAYNE, N.J. — Toys“R”Us announced it will once again offer 10% back on purchases made by new and current members of its loyalty program, Rewards“R”Us, this holiday season. Beginning Sunday, Oct. 30 through Christmas Eve, Rewards“R”Us members can earn 10% back in “R”Us Dollars for every dollar spent on qualifying purchases. “R”Us Dollars earned will be delivered to members via e-mail in January and can be used toward savings on future in-store purchases, the company said.