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Borders introduces In-Stock Guarantee or free shipping

11/3/2009

ANN ARBOR, Mich. Borders launches the industry's first-ever "In-Stock Guarantee," promising customers that if they do not find an item in stock in a Borders store and that item is among the more than one million titles available on Borders.com, Borders will find it and pay the shipping costs to the customer's home.

Borders' "In-Stock Guarantee" applies to any item carried on Borders.com. There is no per-customer limit on the number of items eligible for this program. The "In-Stock Guarantee" program runs through most of the holiday season, with Dec. 16 as the final date items can be located and reach customers in time for Christmas.

The "In-Stock Guarantee" applies only to Borders bricks and mortar stores, but there is also a free shipping program available online at Borders.com as well. Generally, orders over $25 purchased on Borders.com will be shipped for free. Orders placed on the site before Dec. 16 will reach customers in time for the holiday.

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