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Consumer Attitudes & Behavior

  • Survey: Target and Apple take the lead in mobile shopping

    Boston -- Target was the most-browsed mobile app/site in 2013, and Apple’s mobile app/site is where consumers purchase the most, according to a new study from Mobiquity.

  • Survey: Nine-in-10 holiday shoppers not finished

    Austin, Texas – Nine-in-10 (87%) holiday shoppers surveyed still have presents to buy. Recent surveys by RetailMeNot and The Omnibus Company found that nearly 200 million Americans have not completed their holiday shopping.

    Nearly nine-in-10 (88%) winter holiday shoppers surveyed said they have had to buy gifts in the 11th hour. Parents seem to be the biggest procrastinators, as nearly all (95%) parents surveyed admitted to waiting until the last minute to buy holiday gifts.

  • NRF: Congressional budget deal a good step

    Washington, D.C. – The National Retail Federation (NRF) is calling the short-term budget deal reached by Congress on Dec. 10 a step in the right direction for the economy and for retailers. In a prepared statement, Matthew Shay, president and CEO of the NRF, said legislators must move past partisan differences to resolve lingering fiscal issues.

  • Survey: Many homeowners use smartphones for remodeling

    Sunnyvale, Calif. -- More than one out of four (27%) homeowners reported using their smartphones in the past for a variety of tasks to help with remodeling their homes. According to a new survey of U.S. homeowners by homeowner mobile app provider Planese, the percentage jumped to 40% when they were asked if they planned to use smartphones for future remodeling projects.

  • NRF weighs in on congressional budget deal

    The National Retail Federation is calling the short-term budget deal reached by Congress this week a step in the right direction for the economy and for retailers.

    In a prepared statement, Matthew Shay, president and CEO of the NRF, said legislators must move past partisan differences to resolve lingering fiscal issues.

  • Target and Apple dominate mobile shopping

    Target was the most-browsed mobile app/site in 2013, and Apple’s mobile app/site is where consumers purchase the most, according to a new study from Mobiquity.

  • ShopperTrak: November 2013

    As expected, shopper activity increased this November as holiday shopping began in earnest. Total retail store shopper traffic increased 19.9% compared to October 2013. Shopper traffic for November 2013, however, decreased by 10.2% compared to the same month last year.

  • Survey: Many holiday shoppers still active with lists not finished

    Charleston, S.C. -- After a successful extended Black Friday and another week in the stores, a healthy proportion of holiday shoppers are well on their way to being finished with their gift buying, according to the America’s Research Group and Inmar Holiday Shopping Survey.

  • Survey: Gen X, Millennials seek product transparency

    New York -- Retailers and manufacturers targeting Gen X and Y shoppers this holiday season should introduce more transparency into their product labels and identify fair trade, conflict-free and environmentally friendly practices. Results of a new survey by KPMG LLP reveal that nearly 70% of consumers younger than age 30 consider social issues such as sustainability, human rights and fair trade before making a purchase. This outpaces the less than 50% of consumers overall who feel the same way.

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