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Consumer Attitudes & Behavior

  • Forrester: Online holiday sales to increase 13%

    U.S. online holiday spending will reach $112 billion in 2016, growing 13% over 2015.    That is according to Forrester’s Holiday Retail Sales Forecast, which said that while online sales are 12% of annual retail sales, they jump to 16% of total holiday sales during the November and December months.  
  • Kronos: Tips for reducing holiday turnover

    The ghost of holidays past hangs over many retail workers, according to a new study of part- and full-time retail employees by Kronos.   Forty-percent of employees in the survey said that their employer did not have enough staff in previous years to account for the amount of shoppers they receive at their store. And 53% are worried about getting burned out during the holiday season.  
  • The least busy day of the holiday shopping season will be…

    Most experts agree that the busiest day of this year’s holiday shopping season is likely to be Saturday, Dec. 17. But what about shoppers who want to avoid the crowds?   According to RetailNext Inc., Tuesday, Nov. 29 will afford the widest berths in malls and stores.  
  • Study: Asia Pacific leads mobile cross-border shopping

    As retailers expand their operations beyond their domestic borders, many are finding new opportunities to connect with new shoppers.    This message was delivered in “PayPal Cross-Border Consumer Research 2016,” a report from PayPal and Ipsos, a study that investigated the online domestic and cross-border shopping habits of more than 28,000 consumers in 32 countries.   
  • There’s no place likes stores for the holidays

    Want to get in the holiday spirit? Visit a store.    The overwhelming majority (75%) of Americans believe shopping in a store is one of the best ways to get in the holiday spirit, while 58% say that online shopping takes some of the fun out of holiday shopping, according to new research by Citi Retail Services.  
  • Rise of the ‘Craft’ Brand

    The age of the Goliath brand is over. Now, the Davids are running the show.   The commerce landscape has consistently been dominated by giant corporations, whose brands became extremely broad, and in some ways generic. Think about Gillette. What does Gillette mean to you?    Unless you get really excited about the prospect of a 37-blade razor, Gillette as a brand probably doesn’t mean much to you. It’s just the standard razor you buy at the store.  
  • A.T. Kearney: Economic resilience spikes holiday spending

    Forty percent of U.S. consumers plan to spend more this year than during the 2015 holiday shopping season, driven by better job prospects and an improving economy.     That’s one of the findings of the A.T. Kearney 2016 Holiday Shopping Survey, which was conducted online from Oct. 24 – Oct. 25, 2016.   
  • Study: ‘Porch piracy’ affecting online shopping

    As more shoppers become victims of “porch piracy,” they are changing they way they shop — and receive — online orders.   This message was delivered in a new study from Vivint Smart Home, a smart home services provider in North America. The study, which is based on 2,000 people, explores the far-reaching impact of the porch piracy phenomenon — an issue that has affected 23 million Americans, according to a separate study from Princeton Survey Research Associates International.  
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