Consumer Attitudes & Behavior

The City of Brotherly Love is having a love affair with retail.    A new report from Philadelphia’s City Center District reveals that 45 national retailers have helped fuel a $1 billion investment in city real estate during the last five years.  

Retailers and restaurants in the United States won’t get any relief in 2017 in the battle to win customers.    That’s according to Fitch Ratings' Outlook report, which says that retailers will continue to face a competitive environment in 2017 as they navigate changing customer preferences.  

Retailers continue to launch digital deals this holiday season to snag new customers — but these efforts come at a price.    Retailers’ promotional offers are eclipsing 2015 efforts. Customer orders using a promotion are up 34% versus 2015, and up 52% over the holiday season (Nov. 1-Dec. 5) versus 2015 in North America.     

While mobile commerce flexed its muscle during Cyber Week, desktop shoppers keep representing this holiday season — and in a strong way.  

Holiday 2016 is proving to be both an opportunity and a challenge for retailers, as they’re faced with catering to the behaviors and preferences of multiple generations of shoppers. It’s becoming increasingly clear that Generation Z (children ages 10-17) consumers have a significant and growing influence on household spending. And as a result, new trends are emerging this holiday season, including the record mobile app purchases we saw on Black Friday/Thanksgiving weekend.  

A Florida-based supermarket company tops J.D. Power’s 2016 U.S. Pharmacy Study.   Publix Pharmacy, the in-store pharmacy at Publix Super Markets, came out on top in the J.D. Power report, a customer satisfaction benchmark study that provides pharmacy-specific performance comparisons among brick-and-mortar pharmacies.  

Amazon knows Thanksgiving weekend shoppers are typically bargain hunters, yet the company became increasingly less price dynamic as the weekend wore on.    That’s according to an infographic from 360pi, which examined the promotional and pricing strategies of Amazon, Walmart and Target, among others, during Thanksgiving, Black Friday and Cyber Monday.   

It’s a draw.   Dollar General and Walmart tied for the least expensive overall basket, at $27 each, in Kantar Retail's Opening Price Point Study, which seeks to determine how select retailers meet the grocery and consumable needs of shoppers looking for the lowest absolute shelf prices.