Marketing Tactics

Specialty online fashion retailer Rue La La is telling all the young dudes (or dudettes) about the latest in fashion with a new content site called Rue Now.

Building on the fact that the average Rue La La member visits the site more than twice a week for purposes of learning and discovery as well as making purchases, the retailer launched the Rue Now platform will complement its daily shopping boutiques by giving customers access to timely fashion and lifestyle news.

Samsung Electronics America has opened what it describes as a “living lab” and “digital playground” in the Meatpacking District of Manhattan.

Albertsons is joining other major retailers in working with its suppliers toward a goal of sourcing only cage-free eggs for its store operations.

The company, among the first and largest in the conventional retail grocery sector to make such a commitment, is making the move not only as part of its ongoing commitment to animal welfare but also in response to customer buying habits.

Chattanooga, Tenn. -- CBL & Associates Properties announce locations for the second phase of Fisher-Price play areas to be installed as part of a multi-year, multi-property partnership, which was announced fall 2015.

The play areas will resemble a larger-than-life Toy Box featuring iconic brands like Thomas & Friends, Little People and more. These exclusive attractions will be brought to life by PLAYTIME, LLC, long-time partner of CBL.

Stein Mart says it has extended its consumer credit agreement with Synchrony Financial with a new long-term deal.

Since 2006, Synchrony Financial and Stein Mart have partnered to offer credit card programs for qualifying cardholders at the retail chain’s 278 stores and at Steinmart.com. Consumers can apply in-store or online for the Stein Mart Style Credit Card or the Stein Mart Style Platinum Master Card.

Whole Foods Market is launching a new format that aims to cater to the downtown business crowd, only this time there's no bricks-and-mortar involved. The grocery chain is launching a food truck in Austin, Texas, in March, according to the Austin Business Journal. The retailer plans to offer sandwiches and salads at first and likely expand the menu eventually. [Austin Business Journal]

Young girls are notoriously picky about what they wear, and a new online shopping service founded by the former chairman and CEO of A Children’s Place is looking to do something about it.

Photo: Starbucks CEO Howard Schultz at Milan’s Duomo Cathedral