In-Store Media

Macy’s is looking for charity partners to participate in the retailer’s 10th annual national “Shop For A Cause.”

The retailer’s one-day-only shopping event, which is very popular with shoppers, is designed to support local charities’ fundraising efforts.

New York -- Hip online eyewear retailer Warby Parker continues its brick-and-mortar expansion. The company has opened its 12th store to date, in Chicago’s Lincoln Park neighborhood.  

The 2,200-sq.-ft. store is Warby Parker’s first permanent location in the Midwest. It joins locations in cities across the nation, including such as New York, Miami, Dallas and Los Angeles.

Austin, Texas -- RetailMeNot and Swirl Networks have entered a strategic partnership to bring in-store promotions using new beacon marketing technology to nearly 20 million RetailMeNot mobile app users and thousands of retailers and brands currently in the RetailMeNot marketplace.

For the second year in a row, CVS Health is teaming up with the American Lung Association to help beat lung cancer with a national in-store fundraising campaign to support Lung Force — an initiative that encourages people to stand together against lung cancer, the No.

Specialty retailer Christopher & Banks has come up with an innovative celebration of women to drive traffic this Mother’s Day.

The retailer will solicit nominations for, and select, Amazing Women to be recognized for their selfless giving and positive impact on the lives of those around them. The first search this year will be launched in celebration of Mother's Day with nominations open through May 10.

Staples and Office Depot are celebrating National Teacher Appreciation Week with big savings for educators.

By Jessica Lee, senior manager of mobile, HelloWorld

Vernon, Calif. -- True Religion Apparel Inc. has opened its first global flagship, at 513 Broadway in downtown Manhattan. The 3,000-sq.-ft. space is the brand’s largest and most digitally-savvy store to date, starting with storefront windows that display a continuous stream of video content. The windows are also able to showcase style statements from shoppers themselves.

Inside the store, digital kiosks and iPads provide product-on-demand by offering the entire True Religion collection through an endless digital aisle.