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Packaging

  • World to get glimpse of Canadian cool at summer Olympics

    The contingent of athletes representing Canada at this summer’s Olympic games in Brazil will be feeling strong and confident during the opening ceremonies thanks to a new design deal announced by Hudson’s Bay Company.

    Hudson's Bay, Canada's iconic retailer, announced that Dean and Dan Caten, Dsquared2 will design the outfit for Team Canada for the Opening Ceremonies at the upcoming 2016 Olympic and Paralympic Games in Rio.

  • Body Shop turns 40 with new sustainability goals

    The Body Shop, a pioneer of ethical business practices in retail, is reaffirming its commitment to corporate social responsibility as it celebrates its 40th anniversary.

    The all-natural beauty retailer has unveiled a new CSR strategy, “Enrich Not Exploit,” that extends to all areas of its operations and is aimed at making the company “the world’s most ethical and truly sustainable global business.”

  • Body Shop touts ethical accomplishments, vows to do more

    The Body Shop has always been known for being on the cutting edge of sustainability trends, and now the company is unveiling a new global CSR strategy on its 40th anniversary.

    The beauty retailer's new corporate sustainability strategy aims to position the company as a leader in ethical business and define the next stage of development of the business.

  • Lane Bryant wants women to love their bodies

    Lane Bryant is launching a new marketing campaign aimed at women who love the skin they're in and are confident with the bodies they have.

    Lane Bryant's new This Body campaign serves as a declaration and an invitation to let the world understand how this plus size woman feels about her body. The idealized smaller size body type, which is constantly referenced as the norm in the media, is simply not realistic for the vast majority of female consumers, Lane Bryant says.

  • Why is Burberry suing J.C. Penney?

    It’s a matter of checks.

    Burberry Group Plc on Tuesday filed suit against J. C. Penney Co., accusing the U.S. retailer of trademark infringement regarding the high-end brand’s signature "Burberry check" pattern, which dates back to the 1920s.

    In a U.S. district court in Manhattan, Burberry claimed that Penney illegally sold "quilted jackets" with the pattern, as well as "scarf coats" in which scarves carrying the pattern were sold with matching coats, Reuters reported.

  • KFC, nationwide

    KFC is celebrating its 75th anniversary with a store design makeover as it looks to refresh 70% of its 4,500 locations by the end of 2017.

    The chain, owned by Yum! Brands, tapped FRCH Design Worldwide to come up with a modern look that would also highlight the playfulness and outsized personality of the brand’s legendary founder, Colonel Sanders.

  • Commerce craftsmen changing perception

    Pitney Bowes isn’t the first name that comes to mind when thinking of e-commerce, but the global technology company is out to change that perception by doing something for the first time in two decades.

  • Kohl’s invites America to celebrate #AllTheGoodStuff

    Kohl's is leveraging the popularity of the Oscars to kick-start the retailer's spring marketing campaigns in true omnichannel style.

    The retailer announced that for the first time ever, the company will be the exclusive retail sponsor of the Oscars, which air this month.

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